Manager, Communications
Found in: Talent CA C2 - 6 days ago
The Role
The Manager, Communications is responsible for developing and implementing internal and external communications strategies and activities at the College, including researching, planning, managing, monitoring and measuring the impact of communications and other related functions. The Manager works closely with, and reports to, the Director, Marketing and Communications. ResponsibilitiesUnder the general direction of the Director, Marketing and Communications, the Manager, Communications is accountable for the following: Managing, mentoring, evaluating and overseeing employees within the Marketing and Communications Office for positions reporting to the Manager, Communications; Developing and implementing internal and external communications strategies for the College; Developing and implementing content strategies for earned, owned and paid communication channels; Facilitating strategic management of college-wide communications channels including, but not limited to, the intranet, social media, and digital display screens; Conducting ongoing research in the form of scans, audits or surveys of College communications touch-points with students and the community to evaluate and improve effectiveness; Collaborating with MCO leadership, as well as other College partners to develop communications for prospective students and applicants; Leading the Marketing and Communications Office in the use of a college-wide customer relationship management system; Developing College-wide communication standards, guidelines and frameworks and supporting their implementation throughout the College; Overseeing, monitoring and evaluating daily College-wide communications activities; Collaborating with administrators and faculty on the development of key messages and talking points; Acting as a resource for crisis communications and issues management development and response; Providing communications related workshops, including media training, in collaboration with the Director, MCO; Supporting senior leadership writing: speeches, briefing notes, plans, web pages, social media posts and other forms of communication; Attending networking or other business-development functions on behalf of the College; Participating in relevant professional organizations and keeping current on relevant emerging opportunities; Under the direction of the Director, Marketing and Communications, representing the College and College interests before various organizations and groups; At the request of the Director, Marketing and Communications, informing the Senior Management Team on matters relating to communications; Exercising signing authority on behalf of the Department for expenditures as assigned; Sitting on assigned committees as required; Acting on behalf of the Director, Marketing and Communications in their absence as requested; and, Performing other related duties as required. To Be Successful in this Role You Will Need Established professional credibility as evidenced by a degree from an accredited post-secondary institution in a related area of study, or an equivalent combination of education and experience; Accreditation from CPRS or IABC is an asset; Minimum of five years of experience at a management level in communications; Extensive knowledge of and experience with communications theory, strategies, practices, and techniques; Knowledge and experience developing communication content specific to audience and/or channel; Strong writing skills with attention to accuracy and detail; A proven track record leading in a complex, multi-stakeholder, fast-paced environment; Proven record of mentoring the development of professional communicators; Demonstrated experience and understanding of cloud-based technology including O365 and SharePoint; Excellent organizational, analytical and leadership skills; Excellent written, presentation and oral communication skills; Proven track record in handling sensitive and confidential issues with tact and diplomacy; Demonstrated ability to model appropriate professional, ethical and collaborative behaviours consistent with the responsibilities of this position.
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