Digital Marketing Coordinator

4 weeks ago


Toronto, Canada WebSan Solutions Inc Full time

Overview

The Digital Marketing Coordinator works with the Sales and Marketing Team to create brand awareness and generate leads.

WHAT YOU DO

Produce marketing material such as e-mail campaigns, brochures, blogs and press releases

Conduct market research to identifynew trends, opportunities, and customer preferences

Learn the features and capabilities of WebSan’s various ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management) software solutions that we provide to our customers and assist with live chat and customer inquiries as required

Optimize content for search engines and lead generation

Manage our LMS (Learning Management System) which will include responding to user inquiries, adding/removing users and generating reports

Manage and promote monthly webinars to clients and prospects

Monitor social media accounts

Generate ideas for marketing plans and strategies with the Marketing Team

Edit marketing videos and upload them to YouTube

Create or present video content for our YouTube channel (training videos and webinars)

Plan and coordinate digital marketing-related events, such as virtual conferences or product launches

Update and maintain the company website with relevant content

Reports to:Marketing Manager

WHATS IN IT FOR YOU?

Become part of a team-based workplace that values diversity and promotes remote flexibility

A competitive salary with great growth potential, Growth Sharing Plan (GSP), a Health Care Spending Account, and an RRSP matching plan

An opportunity to make an impact and advance your career

Join an award-winning Microsoft Partner with over two decades of reputable experience in the market

WHAT YOU HAVE

Diploma or University Degree in Marketing or Business with a specialization in Marketing

2+ years Digital marketing experience preferably in the IT industry

Previouswork experience in marketing is a definite asset

Excellent verbal & written communication

Engaging interpersonal skills

Experience with a CRM/ Marketing Automation/ CMS system is considered an asset

Experience with video editing software is considered an asset

Strong MS Office skills

Ability to work well under pressure & in a close team environment

Good knowledge of general marketing practices



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