Sr Brand Manager, Brand Communications

3 weeks ago

Toronto, Canada The Kraft Heinz Company Full time

Description

Here at Kraft Heinz, we grow our people to grow our business, because we believe that great people make great companies. When you join our table, you can expect access to an array of holistic wellness benefits* and perks, DCPP, VRSP, and TFSA, Business Resource Groups (BRGs) to help foster diversity, inclusion and belonging for all employees and an industry-leading total rewards package that emphasizes a high discretionary bonus.

*Benefits begin immediately upon hire.

Get a peek into life here at Kraft Heinz through our and channels

Sr. Brand Manager, Brand Communications at a glance...

Reporting into the Head of Brand Communications – Canada, the Sr. Brand Manager will unearth opportunity to drive impact and turn ideas into actions. Your responsibilities will span across strategy, advertising, media, and agency management. This position is best suited for someone who is creative, has a bias for action, a love for breakthrough marketing, and excellent communication and collaboration skills. You should be comfortable working both horizontally and vertically across an organization to keep multiple projects and priorities moving forward to achieve goals.

You will be responsible for partnering with internal and external teams to develop brand strategy connecting business jobs to be done to breakthrough creative- and finding new ways for our brands to connect with consumers. You will be responsible for thinking differently to get to creative strategy that unlocks compelling brand ideas in the world, and for inspiring others to do the same.

What's on the menu?

Build breakthrough communications that will build brand equity and drive long-term growth for the business, including:

Own creative brief for external collaborators

Manage end to end creative strategy, and ensure alignment with your understanding of the consumer and culture

Identify best creative territory/big idea for development

Drive agency discussion, owner of feedback to lead agency

Bring creative to life in market inclusive of production and post-production

Think strategically and holistically across full marketing mix, with specific focus and passion on emerging platforms

Approve research framework for creative development

Drive strong collaboration with category marketing, , consumer insights, sales, finance, and agency partners to take creative ideas & activations from concept to reality

Lead discussions during presentations with business unit and marketing senior leadership, and champion bold and breakthrough ideas at the most senior levels of our organization

Lead full cross-agency team (creative, social, media, PR) to bring ideas to life and extend campaign across relevant channels, including hands-on management of social media team, engaging the brand in culture. Responsible for delivering creative work and activations on time and on budget

Develop a deep comprehension of the consumer and use consumer insights to drive brand and campaign strategy; identify areas of opportunity to deepen understanding and partner with insights leads to answer

Analyze data to develop strategies and assess in market results to drive business objectives; develop learning agendas to drive continuous improvement in our advertising efforts

Creative innovators with the courage to stand up for ideas and are passionate about the power of brand, design & consumer experience to impact strategic direction of business

Proven track record of drive for results and leadership

Operates with agility with solid problem solving and simplification skills

Strong communication, influence and relationship building skills in a cross-functional team environment

Proven experience in marketing or experience supporting on the agency side (advertising, consulting, media),

Bachelor’s degree required

Models resiliency in a dynamic, fast paced work environment that requires flexibility to manage multiple simultaneous projects

Location(s)

Toronto - Queen's Quay - Headquarters

  • Brand Ambassador/Promo Model

    3 weeks ago

    Toronto, Canada Brand Momentum Full time

    About Us Brand Momentum is looking for student Influencer/Brand Ambassadors, in Toronto for our client HERO. Pimples happen. Issue-prone skin is human, and it can often feel entirely out of our control. We’re here to help put the power back in your hands. We create gentle, effective solutions that help your skin fight back; so you can open up, not...

  • Brand Ambassador/Promo Model

    4 weeks ago

    Toronto, ON, Canada Brand Momentum Full time

    About Us Brand Momentum is looking for student Influencer/Brand Ambassadors, in Toronto for our client HERO. Pimples happen. Issue-prone skin is human, and it can often feel entirely out of our control. We’re here to help put the power back in your hands. We create gentle, effective solutions that help your skin fight back; so you can open up, not...

  • Brand Ambassador

    4 weeks ago

    Toronto, ON, Canada Brand Momentum Full time

    Brand Momentum is looking for student Influencer/Brand Ambassadors, in Toronto for our client HERO. Issue-prone skin is human, and it can often feel entirely out of our control. We’re here to help put the power back in your hands. We create gentle, effective solutions that help your skin fight back; The Hero of this story is you, and we’re here to...

  • Assistant Brand Manager

    4 weeks ago

    Toronto, ON, Canada Chad Management Group Full time

    Participate in the development and execution of the company brand(s), including brand marketing, trade marketing strategies and programs, as well as provide market analysis to enhance brand share an d positioning. Key Responsibilities: Take a lead role in the day to day management for key executional elements of all brand campaign projects including;...

  • Associate Brand Manager

    7 days ago

    Toronto, Canada Colgate Palmolive Full time

    No Relocation Assistance Offered 158594 - Toronto, Ontario, Canada Who We Are Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories...

  • Associate Brand Manager

    1 week ago

    Toronto, Canada Hill's Pet Nutrition Full time

    No Relocation Assistance Offered # 158594 - Toronto, Ontario, Canada Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under...

  • Brand & Community Manager

    4 weeks ago

    Toronto, Canada Cardata Full time

    At Cardata, our goal is to simplify the administrative and financial burdens experienced by companies with employees on the road. We partner with our customers to find the easiest and most cost-effective solution, using best-in-class technology, to reimburse their employees for using their personal vehicles for work. **What You'll Be Doing**: - Create and...

  • Associate Brand Manager

    6 days ago

    Toronto, Ontario, Canada Colgate Palmolive Full time

    No Relocation Assistance Offered # Toronto, Ontario, Canada Who We Are Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under...

  • Brand Manager

    3 days ago

    Toronto, Canada Mark Anthony Group Inc. Full time

    At Mark Anthony, we are driven by an unwavering dedication to taste and innovation. We have a history of crafting new to world brands of distinction that have disrupted traditional beverage categories and completely transformed the global beverage industry. We’re on an outstanding adventure. We’re going where others aren’t, and we’re growing like...

  • Associate Brand Manager

    6 days ago

    Toronto, Canada Colgate Palmolive Full time

    No Relocation Assistance Offered # 158594 - Toronto, Ontario, Canada Who We Are Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories...

  • Associate Brand Manager

    1 week ago

    Toronto, Canada Colgate-Palmolive Company Full time

    No Relocation Assistance Offered# 158594 - Toronto, Ontario, CanadaWho We AreColgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under...

  • Brand Manager

    5 days ago

    Toronto, Canada Spinrite Full time

    Spinrite is the largest craft yarn and sewing thread company in North America. As an industry leader focused on driving growth and execution excellence, we are looking for a Brand Manager to join our growing Consumer Marketing team. This role presents an exciting opportunity to join our team as a Brand Manager, work with iconic brands across Canada and the...

  • Brand Manager

    4 weeks ago

    Toronto, Canada Mondelēz International Full time

    **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** Working with cross-functional and regional teams, you implement a portfolio strategy that is aligned with the brand vision to drive sustainable growth. You support profit and loss management and future business...

  • Head of Branding and Communications

    1 week ago

    Toronto, Ontario, Canada St Marys Cement Canada Full time

    WELCOME TO VCNAWe are St Marys Cement, part of Votorantim Cimentos North America (VCNA),As the North American operations of Votorantim Cimentos, a global building materials and sustainability solutions leader in 11 countries, we are helping to make a positive impact and are transforming our world. We have a culture built on solid partnerships, long-lasting...

  • Head of Branding and Communications

    4 weeks ago

    Toronto, Canada St Marys Cement Canada Full time

    WELCOME TO VCNA!We are St Marys Cement, part of Votorantim Cimentos North America (VCNA),As the North American operations of Votorantim Cimentos, a global building materials and sustainability solutions leader in 11 countries, we are helping to make a positive impact and are transforming our world. We have a culture built on solid partnerships, long-lasting...

  • Communications and Brand Specialist

    6 days ago

    Toronto, Canada Eva's Full time

    Join one of the Top 10 Canadian Youth Impact Charities of 2022 today! Since 2010, Charity Intelligence has awarded Eva’s with high marks for financial transparency, accountability to donors and cost-efficiency. Learn more about Eva’s Initiatives and the work that we do. Home - Eva's Initiatives for Homeless Youth (evas.ca) Role overview The...

  • Brand Manager

    4 weeks ago

    Toronto, Canada Spin Master Ltd Full time

    Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company? At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s...

  • Head of Branding and Communications

    3 weeks ago

    Toronto, Canada St Marys Cement Canada Full time

    WELCOME TO VCNA!We are St Marys Cement, part of Votorantim Cimentos North America (VCNA),As the North American operations of Votorantim Cimentos, a global building materials and sustainability solutions leader in 11 countries, we are helping to make a positive impact and are transforming our world. We have a culture built on solid partnerships, long-lasting...

  • Brand Manager

    3 weeks ago

    Toronto, Canada Tata Consumer Products - USA Full time

    This position will assume broad Marketing Leadership and Responsibility for the Tetley Hot Tea portfolio across advertising, consumer promotion, new product development, packaging, and research.  Working closely with the Marketing Director, the Brand Manager develops and executes strategic and tactical marketing plans to meet brand objectives, including...

  • Head of Branding and Communications

    3 weeks ago

    Old Toronto, Canada St Marys Cement Canada Full time

    WELCOME TO VCNA! We are St Marys Cement, part of Votorantim Cimentos North America (VCNA), As the North American operations of Votorantim Cimentos, a global building materials and sustainability solutions leader in 11 countries, we are helping to make a positive impact and are transforming our world. We have a culture built on solid partnerships,...