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Business Development Representative
25 minutes ago
About Basetwo Basetwo is a fast‑growing Toronto‑based AI startup transforming pharmaceutical manufacturing. Our platform helps enterprise pharma companies accelerate innovation, optimize operations, and make manufacturing smarter and more resilient. We're backed by top‑tier investors from Boston, New York, and the Bay Area and are building a world‑class team to scale our impact globally. Role Overview We're rethinking the traditional BDR role into a Go‑to‑Market Analyst position — a critical player in our sales engine. This is a research‑heavy, strategy‑focused role that enables our Account Executives to target the right prospects, craft personalized outreach, and execute high‑impact campaigns. You will be the intelligence behind our go‑to‑market efforts. What You’ll Do Targeted List CreationBuild precise lead lists of target contacts in prioritized accounts and territories Maintain high‑quality lists (5–20 leads per account/site, 50–200 entries per territory) Conduct market research to identifyAccounts with R&D or manufacturing hubs in target territories Products produced and manufacturing locations Account BriefsPrepare detailed briefs per target account/site summarizing: company overview, revenue, headcount, and HQ location Key products and R&D/manufacturing sites Relevant digital initiatives, press releases, or news Alignment to Basetwo's solutions and customer use cases Territory BriefsCreate region‑specific briefs highlighting key accounts, regional HQs, and manufacturing sites Market opportunities for AE planning and prospecting Tactical Campaign SupportSupport sales events, including conferences (research attendees, speakers, exhibitors; schedule meetings; coordinate outreach) Webinars (build invitee lists, send invitations, manage follow‑ups) Sales Travel & Site Visits (provide logistical and intelligence support to optimize targeting) What Success Looks Like High‑quality, actionable leads and briefs that enable AEs to prioritize and close opportunities Well‑researched, targeted outreach that drives engagement with top‑tier pharma accounts Proactive, thoughtful use of research tools (including AI like GPT) to solve complex go‑to‑market questions Requirements 1–3 years in sales research, market intelligence, or related analytical roles Experience building B2B lead lists and account briefs (pharma experience is a strong plus) Strong research and analytical skills; comfortable learning about unfamiliar markets Excellent written and verbal communication Highly organized and detail‑oriented Benefits Join a mission‑driven startup transforming pharmaceutical manufacturing Work closely with founders and enterprise clients Gain exposure to strategy, sales intelligence, and AI‑driven workflows Competitive compensation and growth opportunities in a fast‑paced environment #J-18808-Ljbffr
