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Executive Director, Partnerships
3 months ago
Who we are
Join Scene+ and be part of Canada's most robust lifestyle loyalty program with over 13 million members and growing We are a trusted brand, driven by the belief that there's always something to look forward to with rewards for every kind of life. Our goal is to become Canada's favourite loyalty program by nurturing our Members with rewards their way.
We're the exciting joint venture of Cineplex, Empire, and Scotiabank, blending the energy, optimism, and atmosphere of a startup with the funding of three major players. With over 60 team members and plans to grow more, we're an emerging, responsive company. We offer collaboration, accountability, challenges, and rewards to everyone who joins us.
Our motto is "Love what's next," and we believe it applies to your career too. Join us to help evolve the program, collaborate with amazing teams, and love what lies ahead.
Who we need:
Reporting to the Senior Vice President of Marketing and Partnerships, we are seeking an Executive Director, Partnerships. In this role, you will lead a team of Account Leads to strengthen relationships with our existing owners and partners. As the Executive Director, your primary focus will be to drive business growth through the Scene+ brand, utilizing our extensive channels, member database, and partner network to achieve strategic objectives. You will spearhead cross-owner program initiatives, including Scene+ days and rewards events, engage in solution selling, and work collaboratively to develop and implement efficient, data-driven, member-centric programs.
This is a hybrid role with the requirement to work in-office five days over two weeks.
What's in it for you:
Influence and strategic impact. As a key leader within Scene+, you will engage directly with our owners and partners, driving strategic initiatives that shape the future of our partnerships. You won’t just be participating but leading the charge. Leveraging your strategic acumen to influence critical outcomes and KPIs, your work will directly impact business growth across our owners and partners, ensuring your contributions are not only visible but pivotal.
Empower and Lead Change. Your leadership and strategic insight won't just influence our current projects; they will drive the innovation and changes that keep Scene+ at the forefront of the industry. By mentoring and empowering your team, you will enhance their capabilities to deliver exceptional service and forge stronger partnerships. Your guidance will be crucial in ensuring that Scene+ not only meets but surpasses our partners' expectations, reinforcing our status as a market leader. Your role will help shape the future of our company, making a significant, visible impact that extends far beyond the day-to-day operations.
Anticipation. With giants in banking, grocery, and entertainment as our owners and partners across various categories like travel, shopping, and dining, this is an opportunity to gain exposure across a wide range of sectors. Whether you want to increase your influence with us directly or with a parent company, there is always something to look forward to as we continue to transform and grow.
As our new Executive Director, Partnerships you will:
- Ensure strategic partner performance management. You will support Account Leads as they collaborate with internal teams across marketing, data and analytics, operations, finance, and channel products to deliver the annual account plan and conduct quarterly business reviews. Leveraging deep marketing insights and competitor analysis, you will develop tailored growth strategies for each client, addressing internal silos and expansion opportunities, including product growth and digital adoption. You will lead contract negotiations and expansions, acting as the senior lead on launches.
- Nurture strong relationships. You will maintain strong relationships with owners and partners, serving as the senior point of contact. You will engage regularly with partners to discuss results, propose solutions, influence outcomes, and identify opportunities to drive KPIs.
- Ensure owner happiness and partner retention. You will monitor satisfaction levels through quarterly feedback sessions and other communications, develop strategies within Scene+ to ensure high satisfaction and retention rates, and proactively address any issues.
- Advocate for our owners and partners. You will be the champion for our partners within the organization, representing their interests in decision-making processes and sharing knowledge about their business and industry to inform growth plans.
- Provide financial oversight. You will lead a collaborative effort with owners to plan and forecast annual points and redemptions, ensuring the development of Scene+ annual account plans that quantify Scene+'s contributions. You will monitor and manage partner tracking to targets, understand drivers, and support Account Leads in making strategic and financial adjustments to close any gaps. You will act as the senior point of contact for Scene+ finance, regularly reporting key metrics to senior leadership with insights and recommendations for optimizing engagement and revenue generation.
- Coach and lead a high-performing team. You will lead and mentor a team of Account Leads responsible for managing owner and partner relationships and oversee the design and delivery of individual annual account plans. You will provide coaching to enhance team knowledge in loyalty expertise, leveraging data to drive strategy and share industry-specific details to meet the needs of owners and partners.
- The experience. You have experience taking a consulting approach to establishing and growing relationships across multiple levels, managing expectations and influencing decisions. You are data-driven and able to draw deep insights from your analysis, asking intelligent questions to obtain further insights and propose creative plans. As a strategic thought leader, you can independently execute your ideas and champion plans while remaining open and flexible to feedback.
- The leadership. As a proven leader, you have a track record of motivating and guiding teams towards excellence. Your ability to foster a results-oriented culture ensures that your team not only meets but exceeds expectations, contributing significantly to client satisfaction and our owner and partner’s revenue growth. You lead by example, demonstrating autonomy and problem-solving prowess.
- The interpersonal skills. You have outstanding professional written, verbal, and presentation skills. You can navigate conflict, mediate, and facilitate discussions at any level. You genuinely appreciate diverse experiences and backgrounds and are interested in understanding others, hearing their perspectives, and addressing their concerns.
- The technical skills. You are proficient in Microsoft Office. You love to create presentations that effectively communicate complex concepts and strategies. You leverage your experience in Tableau and data analysis to derive insights, enhancing your ability to make well-informed decisions and devise innovative strategies.
- Perks. Enjoy a competitive salary and benefits package, performance-based bonuses, and extra rewards from our owners, including discounted rates on mortgages, banking, movies, and groceries.
- Transparency. Our strategic focus comes from our owners, along with funding and infrastructure support. The creative approach and direction is Scene's to run with.
- Warmth. We're nurturing an authentic culture of relationship building, knowledge sharing, and creativity. As we continue to grow and work together, everyone is invited to share ideas for fun with the team.
- The future. We are all about living in the moment while looking towards the future. Because to us, the only thing more exciting than today is tomorrow.
If you have 70% of what we're looking for and 100% authenticity and passion, express your interest here. Please contact us at and let us know what accommodations or assistance we can provide you during the application process.
What you can expect from our interview process:
- A virtual interview with a Talent Advisor discussing your interest in the role and the company and how you will make an impact as our new Executive Director, Partnerships.
- An in-person interview with the Vice President, Marketing and Partnerships to learn about our current partner strategy and owner-and-partner relationships. You will be able to share your experience with growing and developing partner relationships. It's a chance to ask questions about the company and the role.
- An in-person interview with the Executive Director of Marketing Delivery, and the Directors of Digital and Grocery, where you can elaborate on your professional aspirations and how they align with the objectives of this role.
- A virtual or in-person interview with two senior members from the business who are key to this role, providing an opportunity to discuss how your collaboration will drive success in the partnership initiatives.
- A final interview with the President to gain insights into her strategic vision for Scene+ and explore how this role is integral to achieving that vision.
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