Marketing Specialist

2 weeks ago

Greater Calgary Metropolitan Area, Canada AMTRA Solutions Full time

We are seeking a highly motivated and experienced Marketing Specialist to join our team. In this role, you will be responsible for driving the success of our marketing efforts by developing and executing go-to-market strategies, campaigns, and Partner marketing activities such as webinars, workshops, assessments, and case studies. As a Microsoft Partner, you’ll work extensively within Modern Work, Security, Endpoint and Digital Workplace Adoption programs to showcase AMTRA’s offerings, as well as align with Microsoft program requirements.


Key Responsibilities:

  • Develop and implement go-to-market strategies for AMTRA’s services and solutions,
  • Supporting our Microsoft Practices in building offers and solutions marketing material,
  • Plan and execute marketing campaigns to drive business development activities,
  • Create engaging content for our website, social media, and events,
  • Develop case studies, win-wire messages and other materials to showcase AMTRA’s value,
  • Collaborate with cross-functional teams to ensure the success of our marketing efforts.


Requirements:

  • Proven experience in service and solution marketing,
  • Excellent relationship, communication and partner interaction skills,
  • Professional and aligned content creation skills,
  • Strong understanding of social media and digital marketing,
  • Ability to work in a fast-paced, dynamic environment with many priorities and timelines,


Additional Details:

  • The Marketing Specialist will work closely with our Director of Strategic Partnerships, to manage our website, blogs, and newsletter.
  • The role requires knowledge of the Microsoft ecosystem, including commercial marketplace, go-to-market solutions, win wires, and case studies.
  • The Marketing Specialist will also be responsible for program alignment, including monitoring metrics, managing entries in the Partner Center and MCI portals, and following up on campaign traction.
  • Administrative tasks entering data into partner programs and tracking tools.
  • The role may also involve marketing support in Hubspot, website content creation, and events management.


Join our team and help us drive the success of our marketing efforts.

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