Vice President, GTM Strategy and Operations

Vice President, GTM Strategy and Operations Blue J is the leading generative AI solution for tax professionals. We are a B2B SaaS company serving accountants and tax experts with fast, accurate, and defensible answers to complex tax questions. We have a hybrid, fast-paced growth environment with a clear mission to turn data, systems, and AI into GTM leverage. Overview We’re hiring a Vice President of GTM Strategy and Operations to architect and lead our GTM Strategy and RevOps function. You will design and scale the strategies, systems, and insights that power our growth engine. You will report to the President and partner closely with GTM leaders across Sales, Marketing, and Customer Success. Location This role is hybrid, with in-person time at our Toronto office about 2–3 times per month and during company kickoffs. What You’ll Be Doing Foundation building Standardize GTM processes and playbooks across Marketing, Sales, and Customer Success Define handoffs, cadences, and accountability measures that scale Build the data architecture needed for visibility, automation, and AI adoption Data & insights Own revenue data strategy and governance Deliver dashboards and insights that drive smarter GTM decisions, retention, and expansion Build forecasting models that improve predictability and inform capital allocation Own the RevTech stack (Salesforce, HubSpot, Catalyst, Gong, etc.) Introduce scalable AI workflows to boost productivity, personalization, and decision-making Ensure systems are integrated, user-friendly, widely adopted, and delivering leverage to GTM teams Performance & productivity Track and optimize funnel performance, rep productivity, and lifecycle metrics Define and monitor benchmarks for ARR per FTE to drive continuous improvement Develop and scale playbooks and enablement programs that lift individual and team performance Leadership & alignment Partner with GTM leaders to align on strategy, goals, and operating rhythm Build and lead a high-performing RevOps team with a culture of accountability, agility, and innovation Act as the strategic glue between Marketing, Sales, and Customer Success Drive execution of mission-critical cross-functional initiatives What You Offer Blue J 10+ years in Revenue Operations, Sales or Marketing Ops, or GTM leadership in SaaS Proven track record improving productivity and outcomes like ARR per FTE, CAC payback, NRR, and GRR Deep knowledge of CRM and RevTech ecosystems Experience rolling AI and automation into GTM motions Strong leadership, alignment, and influence skills in fast-moving scale-up environments What Success Looks Like Driving toward world-class efficiency benchmarks (approaching $1M ARR per FTE) Forecast accuracy within ±5% Stronger funnel conversion and shorter sales cycles GTM teams operating with clarity, confidence, and real leverage from data and AI What We Offer You A rare opportunity to turn data, systems, and AI into real GTM leverage and see the impact fast. A mission-driven culture where your work directly advances clarity, efficiency, and accessibility in tax research. Competitive base salary, stock options, and benefits designed to support you and your family. Flexibility in how you work: primarily remote, with 2–3 in-office days per month plus company kickoffs. A collaborative, ambitious, and supportive team that values innovation, respect, and fun. The excitement of a fast-growing, well-funded company with clear momentum, and the resources to back bold initiatives. The Core Values that Define Our Culture We are customer-focused We put the team interest before self-interest We are pleasant and playful We are open to better ideas We solve the toughest problems What To Expect In The Interview Process We anticipate a high volume of applicants for this role and are excited to grow our team. A human will review each application and respond as soon as possible. We appreciate your patience and look forward to connecting with you. Interview Process Chat with Deb, Director of Talent Acquisition Meet Tina, President Meet Sean, CRO and Lindsay, CMO Meet Avi, COO Present your case study to the team We believe our strength is built on diversity of thought and encourage candidates from all backgrounds to apply. We are an equal opportunity employer and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We strive to create an inclusive and accessible hiring experience for all candidates. If you need accommodations during the interview process, please let us know in your application. Seniority level Executive Employment type Full-time Job function Industries Software Development #J-18808-Ljbffr