Cluster Assistant Director of Sales

2 weeks ago


NB Canada Avani Hotel Group Full time

Company Description Contemporary, relaxed and imaginative. Be it a leisurely family break or romantic escape, AVANI Hotels & Resorts provides the right space for guests who value the details that matter. Job Description Sales Strategy & Execution Assist the Cluster Director of Sales & Marketing in defining and implementing the cluster sales strategy, aligned with corporate goals, brand standards and local market dynamics. Provide input into and help manage the annual sales & marketing plan, including segment breakdowns, target setting and resource allocation. Drive proactive solicitation activities: sales calls, site inspections, trade shows, fam trips, client engagement. Identify and develop new business opportunities in assigned markets (domestic, regional, and international) and segments (leisure, corporate, groups, weddings, MICE). Maintain and grow existing key account relationships (tour operators, wholesalers, corporate clients, luxury travel advisors) to secure repeat business and maximize yield. Collaborate with Revenue Management, Reservations and Marketing to ensure pricing, packaging, occupancy and ADR are optimized. Team Leadership & Development Support the recruitment, training, coaching and performance management of the sales team across both resorts. Establish and monitor individual and team sales targets; review performance regularly and drive corrective action when needed. Promote a high‑performing sales culture, through leading by example, sharing best practice, maintaining strong product knowledge and brand / service standards. Provide timely and accurate reporting on sales activities, forecasts, pipelines, market trends, and competitor insights to senior management. Operational & Financial Management Assist in setting and monitoring the departmental budget, forecasting and revenue projections. Ensure all sales contractual obligations, proposals, group bookings and space releases are processed accurately and efficiently. Work closely with other departments (Operations, F&B, Weddings/Events, Marketing) to deliver a seamless guest experience and convert bookings into outstanding stays. Monitor market intelligence (demand, competition, emerging segments, travel trends) and incorporate into sales tactics and action planning. Brand & Guest Relationship Represent the cluster at industry events, trade shows, sales missions and client site visits to boost brand visibility and capture new business. Uphold the brand values and service standards of both AVANI+ and Anantara resorts, ensuring guest satisfaction aligns with the sales promise. Engage in client entertainment, site inspections and familiarization trips to deepen relationships and enhance the guest/sales journey. Qualifications Bachelor’s degree in Hospitality Management, Business Administration, Marketing or related field (or equivalent). Minimum 3-5 years’ experience in hotel/resort sales in an international environment, preferably in luxury or upscale brands; cluster or multi-property experience is a strong advantage. Proven track‑record of achieving sales targets, developing key accounts, and leading a sales team. Excellent understanding of hotel sales dynamics, group, packages/weddings, and agency/distribution channels. Skills & Attributes Strong commercial acumen, analytical skills, with the ability to interpret market data, forecast, and adjust strategy accordingly. Exceptional networking and relationship‑building skills; confident presenting to senior clients and stakeholders. Excellent communication skills in English. Ability to lead, motivate and develop a sales team; high energy, results‑driven, proactive and self‑motivated. Strategic thinker with hands‑on execution capability; able to manage multiple tasks, deadlines and properties simultaneously. Additional Information We are recruiting this role for Avani+ Barbarons Seychelles & Anantara Maia Seychelles Villas. This position reports to the Cluster Director of Sales & Marketing. This position is for local. Seniority level Director Employment type Full‑time Job function Sales and Business Development Hospitality #J-18808-Ljbffr



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