Spécialiste bilingue principal(e) des communications numériques Bilingual Senior Digital Communications Specialist
1 day ago
ADP est à la recherche d'un spécialiste principal ou d'une spécialiste bilingue principale des communications numériques. Il s'agit d'un rôle stratégique axé sur l'amélioration de l'accès à l'information, de la connexion et des interactions des employés et des clients sur les plateformes numériques.
Résumé
La personne qui occupe ce poste supervise la vérification et l'optimisation des communautés de collaboration internes et externes, en améliorant la convivialité, les flux de communication et les résultats en matière d'engagement. En tirant parti d'un placement de contenu stratégique, des aperçus fondés sur les données et de la coordination de contenu multicanal, le spécialiste principal ou la spécialiste principale des communications numériques renforce l'expérience numérique dans son ensemble et assure la participation significative de tous les utilisateurs.
Responsabilités
- Collaborer avec les modérateurs et les modératrices et les propriétaires de groupe pour évaluer et améliorer les recherches, la structure et la navigation de la communauté de clients.
- Tirer parti des commentaires des clients et collaborer avec les modérateurs et les modératrices pour comprendre les besoins commerciaux et les exigences du groupe.
- Identifier et suivre les tendances et les meilleures pratiques en matière de gestion de communauté afin d'améliorer l'engagement des utilisateurs et la découvrabilité du contenu.
- Appuyer des initiatives qui favorisent la satisfaction des clients et qui facilitent l'accès à l'information.
- S'acquitter de tâches administratives, comme la gestion des comptes d'utilisateur et la mise à jour des privilèges d'accès.
- Examiner la communauté des associé(e)s pour évaluer sa structure, sa convivialité et son contenu.
- Élaborer et mettre en œuvre des recommandations visant à relancer la communauté des associé(e)s en tant qu'espace central de communication et d'engagement.
- Offrir des conseils aux propriétaires de groupe pour assurer le respect des normes d'image de marque, des lignes directrices en matière d'accessibilité et des principaux objectifs de communication.
- Formater et publier du contenu dans divers canaux numériques (intranet, communauté, courriels et autres plateformes numériques).
- Suggérer des stratégies de placement de contenu dans l'ensemble des canaux pour maximiser la visibilité et les retombées.
- Soutenir des initiatives visant à renforcer l'engagement des clients et du personnel, y compris les efforts pour obtenir de meilleurs avis Google. Surveiller les analyses sur l'engagement, recueillir les commentaires des utilisateurs et cibler les domaines d'amélioration continue.
- Élaborer et tenir à jour des rapports et des tableaux de bord sur la communauté pour faire le suivi des mesures clés, détecter les tendances et fournir des aperçus concrets.
- Contribuer à l'amélioration des processus en documentant les flux de travaux et en proposant des gains en efficacité.
Expérience
- De trois à cinq années d'expérience en communications numériques, en gestion de contenu ou en coordination de communauté en ligne
- Expérience pratique dans la création et la mise à jour de sites dans SharePoint, Verint, Salesforce Experience Cloud ou dans des plateformes de système de gestion de contenu (SGC) / communautaires similaires
- Expérience démontrée dans la vérification, la structuration ou la relance de plateformes intranet ou communautaires
- Connaissance pratique des systèmes de gestion de contenu (p. ex. SharePoint, Salesforce, Experience Cloud ou systèmes similaires)
- Connaissance des principes d'analytique, de référencement naturel et d'accessibilité
- Expérience dans le formatage et le déploiement de communications sur de multiples plateformes numériques
- Expérience avec le langage HTML/CSS ou dans la personnalisation d'applications frontales légères dans des environnements de SGC
- Solides compétences en communication écrite et visuelle, rigueur et clarté
- Compréhension de l'expérience utilisateur (EU) et des bases de l'architecture de l'information
- Esprit analytique et minutie, et capacité à identifier les tendances et à traduire les données en recommandations
- Grand sens de l'organisation et capacité à gérer plusieurs priorités avec un minimum de supervision
- Approche collaborative et attitude proactive, et à l'aise de travailler dans divers services et avec des parties prenantes de la haute direction
- Conception d'EU, communications numériques et gestion de projet, un atout
Scolarité :
- Diplôme d'études postsecondaires ou en communications, en médias numériques, en marketing ou en gestion de l'information (ou expérience équivalente)
À propos d'ADP :
- Nous offrons au monde du travail des solutions complètes favorisant le succès. Régulièrement classée parmi les « entreprises les plus admirées » par le magazine FORTUNE et reconnue par Forbes comme une des « entreprises les plus novatrices au monde », ADP compte plus d'un demi-million de clients à l'échelle internationale et plus de 65 ans d'expérience en tant qu'un des plus grands fournisseurs de solutions d'impartition commerciales et de gestion du capital humain à l'échelle mondiale.
- ADP est un employeur souscrivant à l'équité en matière d'emploi.
NOTE À L'INTENTION DES CANDIDAT(E)S :
Veuillez prendre note que toute offre d'emploi est conditionnelle à une vérification des antécédents, y compris la vérification des antécédents judiciaires.
ADP is hiring a Bilingual Sr. Digital Communication Specialist. The Senior Digital Communication Specialist is a strategic role focused on enhancing how employees and clients access information, connect, and engage across digital platforms.
Summary
This position drives the audit and optimization of both internal and external collaboration communities, improving usability, communication flow, and engagement outcomes. By leveraging strategic content placement, data-driven insights, and cross-channel coordination, the Senior Digital Communication Specialist strengthens the overall digital experience and ensures meaningful engagement for all audience.
Responsibilities
- Coordinate with moderators and group owners to evaluate and enhance the client community's search, structure, and navigation.
- Leverage client feedback and partner with moderators to understand business needs and group requirements.
- Identify and apply community management trends and best practices to improve user engagement and discoverability.
- Support initiatives that promote client satisfaction and ease of access to information.
- Handle administrative duties such as user account management, permission updates.
- Audit associate community to assess structure, usability, and content.
- Develop and execute recommendations to relaunch the associate community as a central communication and engagement hub
- Provide consultation to group owners to ensure alignment with brand standards, accessibility guidelines, and key communication objectives.
- Format and publish content across multiple digital channels (intranet, community, email, and other digital platforms).
- Recommend content placement strategies across channels to maximize visibility and impact
- Support initiatives aimed at increasing client and employee engagement, including efforts to improve Google Review scores. Monitor engagement analytics, gather user feedback, and identify areas for continuous improvement.
- Develop and maintain community reports and dashboards to track key metrics, spot trends, and provide actionable insights.
- Contribute to process improvement by documenting workflows and suggesting efficiencies.
Experience
- 3—5 years of experience in digital communications, content management, or online community coordination
- Hands-on experience building and maintaining sites in SharePoint, Verint, Salesforce Experience Cloud, or similar CMS/community platforms.
- Demonstrated experience auditing, structuring, or relaunching intranet or community platforms.
- Working knowledge of content management systems (e.g. SharePoint, Salesforce, Experience Cloud or similar)
- Familiarity with analytics, SEO, and accessibility principles.
- Experience formatting and deploying communications across multiple digital platforms.
- Experience with HTML/CSS or light-front end customization within CMS environments
- Strong written and visual communication skills with attention to accuracy and clarity
- Understanding of user experience (UX) and information architecture fundamentals
- Analytical and detail-oriented with the ability to identify trends and translate data into recommendations
- Highly organized and able to manage multiple priorities with minimal supervision.
- Collaborative and proactive, comfortable working across departments and with senior stakeholders.
- UX design, digital communications, project management an asset
Education:
- Post-secondary degree or diploma in communications, digital media, marketing, or information management (or equivalent experience)
About ADP:
- We power the working world with comprehensive solutions that drive business success. Consistently named one of the "Most Admired Companies" by FORTUNE Magazine, and recognized by Forbes as one of "The World's Most Innovative Companies," ADP has over a half-million clients around the globe and 65 years of experience as one of the largest providers of business outsourcing and human capital management solutions world-wide.
- ADP is an Equal Opportunity Employer.
NOTE TO APPLICANTS:
- Please note that any offer of employment will be subject to verification of employment background checks, including a criminal record check.
A little about ADP: We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition.
Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP: ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
Ethics at ADP: ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click to learn more about ADP's culture and our full set of values.
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