Ecommerce Manager
6 days ago
Company Introduction
EXOD International is a leading K-Beauty distributor in North America, dedicated to introducing the trendiest Korean beauty brands to the market. In the fast-paced K-Beauty industry, we identify emerging trends and effectively connect brands with consumers through digital content and strategic marketing. We are seeking an E-commerce Manager to lead the market with efficient online sales strategies, data-driven decision-making, and creative contents.
Key Responsibilities
E-commerce Platform Management:
- Oversee the operation and performance management of our official online stores powered by Shopify.
- Plan and execute new product launches, promotional campaigns, and pricing strategies.
- Develop strategies based on the analysis of sales data.
- Monitor marketing performance and propose directions for improvement.
- Set tangible action plans towards sales goals and lead the e-comm team to project success.
Digital Marketing Strategy & Execution:
- Plan and manage digital marketing campaigns to increase sales (e.g., SEO, SEM, social media, email marketing).
- Manage influencer collaborations and social media channels.
- Analyze key e-commerce metrics such as website traffic and conversion rates to improve strategies based on performance.
Content Planning & Creation:
- Plan and create visual content for e-commerce and marketing activities, including web banners and promotional images.
- Assist in planning and producing social media content.
- Develop and propose visual content concepts that align with current trends and the brand identity.
- Write compelling copy and create designs consistent with the brand image.
Qualifications
Basic Requirements:
- Must be legally eligible to work in Canada.
- Professional working proficiency in English.
- Experience managing an e-commerce platform.
- Hands-on experience in digital marketing, particularly in social media.
- Strong data-driven thinking and problem-solving skills.
- Ability to prioritize and manage multiple tasks effectively.
- Excellent communication and teamwork skills.
Preferred Qualifications:
- Experience in the K-Beauty industry.
- Strong understanding of social media trends and fast turnaround time for creating content.
- Experience planning online advertising and marketing campaigns.
- Advanced proficiency with design tools (e.g., Adobe Creative Suite, Canva).
- Advanced proficiency with data analysis tools (e.g., Google Analytics, Google Ads)
- Proficiency with productivity tools (e.g., Microsoft 365, Google Workspace).
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