Brand Strategist

7 days ago

Calgary, Alberta, Canada Agency Atlas Full time $85,000 - $100,000 per year

About the Role

This role is ideal for a brand strategist who thrives on variety, collaboration, and problem-solving. You'll lead brand discovery, positioning, and storytelling for a diverse portfolio of clients with over half of your time dedicated to our four drone-industry clients, including agriculture tech, drone manufacturing, and aerial solutions networks.

You'll work closely with our creative, digital, and client teams to define what each brand stands for, how it speaks, and how it grows. From workshop facilitation to campaign strategy, you'll help clients see the bigger picture and guide them toward it.

Specifically, you need to be talented and genuinely care about the work. That's it.

Have something to offer, and show that you care more about our clients' success than your own desire to remain comfortable 24/7.

You give that when needed, and we will make sure you never feel disrespected or overworked.

Key Responsibilities

  • Lead brand strategy projects from insight to execution, including research, workshops, positioning, and messaging development
  • Translate business goals and customer insights into actionable brand strategies/briefs
  • Develop naming, tone of voice, and content frameworks in collaboration with creative
  • Conduct competitor and category analysis, market research, and brand audits
  • Partner with creative/account leads to ensure brand consistency across all touchpoints
  • Serve as lead strategist on drone-sector clients, supporting go-to-market planning, brand storytelling, and campaign development
  • Present strategic recommendations confidently to clients and internal teams
  • Mentor junior strategists and contribute to overall agency thought leadership

Qualifications

  • 5+ years of experience in brand strategy, marketing strategy, or related disciplines (agency experience strongly preferred)
  • Proven ability to lead strategic discovery, synthesize insights, and craft brand platforms
  • Strong understanding of positioning, messaging, audience segmentation, and market differentiation
  • Demonstrated success working with tech or industrial brands; experience with drone or aviation sectors a major asset
  • Excellent communication, presentation, and facilitation skills
  • Comfortable collaborating in a creative, fast-paced environment
  • Must live in Calgary, Alberta, and be willing to work primarily in-office (Inglewood)
  • You have read Brand is a Verb, and feel your style matches Chad's.

What We Offer

  • Competitive salary (Starting at $90K CAD)
  • Robust benefits plan after three months
  • Flexible work schedule with emphasis on in-office collaboration
  • Opportunities for leadership and professional development
  • A creative culture that values talent and going the extra mile.
  • Free parking, snacks, perks.

Job Type: Fixed term contract

Contract length: 12 months

Pay: $85,000.00-$100,000.00 per year

Benefits:

  • Dental care
  • Extended health care
  • On-site parking
  • Paid time off

Work Location: In person

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