Director of Marketing
4 days ago
Solace Power Inc. is seeking to hire a Director of Marketing
Mount Pearl, NL or Remote
Application Deadline: Until filled.
Join one of Atlantic Canada's Best Places to Work 2024 & 2025, as awarded by Atlantic Business Magazine
At Solace Power Inc., we are pioneering the future of wireless power technology. As a close-knit team of around seventy people, we push the limits and redefine how the world thinks about wireless power. Our innovative solutions cater to complex requirements in telecommunications, automotive, aerospace and defense and various other industries, and we are excited to bring truly groundbreaking products to market.
The Role:
Solace Power is looking for a Director of Marketing who goes beyond making a marketing plan. We have a small, talented team, and we need a leader who brings both strategic depth and hands-on craftsmanship.
You'll own our marketing function end to end: messaging, strategy, content, PR, enablement, events, and a rolling 5-quarter plan that aligns directly to qualified pipeline growth. If you love translating engineering-heavy technology into crisp positioning, obsessing over a website structure, fine-tuning a one-pager, or sharpening a value proposition, this is for you.
At Solace Power, you'll be working at the forefront of wireless power technology: truly best-in-class, world-leading innovations that are redefining what's possible in the industry, and you'll play a pivotal role in shaping how these breakthroughs are communicated and positioned globally.
You'll report directly to our VP Sales & Marketing, who will provide support and be a sounding board, but you'll own the execution and lead the team.
Your Day-to-Day at Solace Power:
Strategy & Planning
- Build and own a 5-quarter marketing plan tied to revenue and pipeline goals.
- Establish cohesive positioning and messaging frameworks adopted across the company.
- Create a content and campaign roadmap across thought leadership, PR, and demand generation.
Hands-On Marketing Execution
- Should we add something about working directly with large enterprise customers (and smaller customers) on joint PR and campaigns. Thinking about working with the team at Boeing, for example
- Work with the team to write, edit, and elevate copy across websites, sales enablement, technical overviews, and more.
- Improve our website structure, narrative flow, and conversion paths.
- Drive thought leadership (format based on your best judgment)
- Partner with engineers to turn complex technology into clear, compelling storytelling.
- Work with large enterprise customers on joint PR announcements and case studies.
Team Leadership
- Directly manage and coach a small marketing team (designer, PMM, events/comms).
- Instill prioritization, quality standards, and strategic thinking.
- Manage agencies or external contractors (web, PR, content) when needed.
Pipeline Impact
- Increase qualified inbound leads with campaigns, content, and improved messaging.
- Support Sales with stronger enablement to shorten sales cycles.
Must-Have Requirements:
- 8+ years in B2B marketing with strong hands-on experience.
- Able to work effectively in a dynamic, constantly changing scale-up environment
- Proven ability to turn complex technical products into clear, compelling messaging.
- Experience managing and coaching a small team.
- Demonstrated success driving qualified inbound pipeline.
- Strong writing instincts. You can refine copy, structure a narrative, and tighten messaging instantly.
- Comfortable rolling up your sleeves while thinking strategically.
- Strong project management and prioritization skills.
Preferred Experience
- Experience in deep tech, hardware, engineering-heavy products, or power/energy/automotive.
- Experience with PR, analyst relations, and event strategy.
- Experience building longer-range marketing plans or owning budget recommendations.
Why Join Us:
- You'll own the marketing function at a pivotal time in our growth. You'll work regularly with the exec team, challenge our thinking, and have the autonomy to shape marketing the way you believe will drive results.
- Be part of a company that is redefining wireless power technology.
- Work in a collaborative and innovative environment that values fun, courage, teamwork, and diverse perspectives.
- We offer a comprehensive benefits package, including participation in a GRRSP and employee stock option plan.
Note on Qualifications and Experience: Don't meet every single requirement? Studies have shown that equity-priority individuals are less likely to apply to jobs unless they meet every single qualification. At Solace Power, we are dedicated to building a diverse, inclusive, and authentic workplace. So, if you are excited about this role but your experience doesn't align perfectly with every requirement, we encourage you to apply anyway. You may just be the right candidate for this or other roles.
Join us at Solace Power Inc. and be a part of our journey to revolutionize wireless power technology
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