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Growth Marketing Coordinator

5 hours ago

Ottawa, Ontario, Canada HCTS LLC Full time

We are looking for a passionate sports enthusiast to join one of the fastest-growing startups in Ottawa. Our company has emerged as a leader in the sports coaching software industry, combining innovative technology to help coaches gain a competitive advantage.

As our first-ever full-time marketing team member, you will play a full-stack role, coordinating all marketing efforts within the business. This is not a paid-ads-only position; you will work across content, campaigns, social, email, landing pages, and analytics to build marketing processes from the ground up.

Responsibilities

  • Growth Marketing:
     Own the majority of growth activities and manage multi-channel campaigns to drive leads and revenue.
  • Social Media & Brand:
     Manage strategy and execution across X/Twitter, Facebook, Instagram, and LinkedIn while building brand authority.
  • Content Production:
     Plan, create, and publish blogs, emails, ad copy, case studies, and social posts.
  • Events & SEO:
     Support marketing activities for trade shows and conferences; implement SEO strategies to increase organic traffic.
  • Analytics:
     Monitor content performance at every stage of the marketing funnel.
  • Operational Support:
     Assist with customer support during the peak football season (August – November).

Requirements

  • Writing Excellence:
     Exceptional writing and editing skills with the ability to create content that resonates with technical sports coaches.
  • Experience:
     Ideally up to 2 years in Marketing, SaaS, or a startup environment (strong entry-level candidates are welcome).
  • Sports Knowledge:
     A solid understanding of the football space and a genuine interest in sports technology.
  • Mindset:
     A "roll-up-your-sleeves" attitude, comfortable in a fast-paced entrepreneurial environment.
  • Availability:
     Willingness to work irregular hours, specifically Friday nights (4 PM - 12 AM ET) during the fall football season.