Senior Global Product Marketing Manager

2 weeks ago

Remote, Canada Centric Software Full time

 Job Title: Senior Global Product Marketing Manager
Location: Remote – USA or Canada (East Coast) or EMEA
Compensation:  $100,000 - $ depending on location) + Bonus and Benefits Annual 

About Centric Software:

Centric Software stands at the forefront of innovation, delivering cutting-edge PLM solutions tailored specifically for the retail, fashion, footwear, luxury, and consumer goods industries. Our enterprise software applications are designed to meet the unique challenges of the fast-moving consumer goods market, empowering businesses to manage, optimize, and execute their critical processes with ease.

From concept to production, our software solutions streamline the journey of bringing products to life. We support our customers in effectively managing materials, sourcing, quality, and pricing, ensuring every step leads to a successful final catalog. With Centric Software, businesses can navigate the complexities of product development with confidence and agility. 

Job Summary

Centric Software is seeking a strategic and dynamic Global Product Marketing Manager to lead product and vertical marketing initiatives across the multi-category retail industry. This remote role is responsible for defining how Centric's enterprise solutions — including PLM, Planning, Pricing, Market Intelligence, and PXM — are positioned in the market. You'll craft compelling value propositions, drive global go-to-market strategies, and collaborate cross-functionally with Product, Sales, and Regional Marketing teams to launch campaigns and enable execution worldwide. The ideal candidate brings deep B2B software experience, strong storytelling skills, and a passion for solving challenges in fashion, retail, grocery, food & beverage, and cosmetics.

Responsibilities
  • Define product positioning and value propositions for Centric PLM and adjacent solutions, ensuring clarity, consistency, and differentiation across industries and regions.
  • Develop, own, and evolve messaging frameworks and proof points that connect product capabilities to tangible business outcomes.
  • Partner with Product Management to translate market trends, customer insights, and competitive intelligence into actionable recommendations that inform roadmap priorities.
  • Coordinate go-to-market and product launches, ensuring seamless collaboration between Product, Sales, and Marketing to maximize global impact.
  • Create and execute global campaigns with Regional Marketing to drive awareness, lead generation, and pipeline growth across key market segments.
  • Lead Analyst Relations activities — including briefings, inquiries, and RFIs — to ensure Centric's solutions are accurately represented in key industry benchmarks and reports.
  • Develop customer testimonials, case studies, and proof points to strengthen product messaging and support global campaigns.
  • Leverage strong content creation and storytelling skills to produce compelling materials across diverse channels and audiences.
Sales Enablement
  • Create and manage enablement assets — including product decks, playbooks, and competitive battlecards — to empower Sales and Marketing teams from demand generation to deal closure.
  • Collaborate cross-functionally to ensure unified product messaging across all channels, from digital to events to customer communications.
  • Act as an internal ambassador for product value storytelling, helping teams across the organization articulate Centric's differentiators clearly.
Performance & Insights
  • Monitor and analyze performance metrics related to conversion rates, win rates, and marketing-generated pipeline to refine GTM strategies and demonstrate measurable impact.
  • Provide insights and recommendations to improve messaging effectiveness and go-to-market performance across markets.
 Required Experience
You thrive in global, matrixed organizations and bring a combination of analytical insight and creative storytelling to every initiative. You are:
  • A strategic, results-oriented product marketer with 8+ years of experience in B2B enterprise software, ideally within retail and consumer goods industries.
  • Proven in developing go-to-market strategies and messaging for PLM platforms.
  • Deeply familiar with retail and product development lifecycles, from concept to shelf.
  • Skilled at aligning Product, Marketing, and Sales in complex, multi-regional organizations.
  • Adept at translating technical capabilities into compelling business narratives for executive and operational audiences.
  • Excellent at content creation — including thought leadership, sales collateral, and digital marketing assets.
  • A strong communicator with exceptional presentation and storytelling abilities.
  • Self-motivated, detail-oriented, and able to thrive in a fast-paced, global environment.
  • Autonomous and able to work independently, with strong problem-solving skills.
  • Fun, collaborative, and full of team spirit — dynamic, creative, and curious about how technology can solve real-world challenges.
  • Fluent in English; a second language (French, Italian, German, or Spanish) is preferred.
The US base salary range for this full-time position is $100,000 - $ depending on location) + Bonus and Benefits Annual.    Our salary ranges are determined by role, level and location.  The range for each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations.  Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience and relevant education or training.  Please note that the compensation details listed reflect the base salary and certain positions may be offered with additional variable incentives. 

Centric Software provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status or genetic information. 
 

Centric Software provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status or genetic information.

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