Current jobs related to Performance Marketing Specialist - Toronto, Ontario - PocketHealth
-
Marketing Specialist
6 days ago
Toronto, Ontario, Canada TintlyPaint Full timeCompany DescriptionTintlyPaint provides industry-leading solutions in color matching, customized paint formulations, and advanced coatings for a wide range of industries including architectural, industrial, automotive, and more. Supporting manufacturers, contractors, and businesses, TintlyPaint ensures precise and consistent results tailored to client...
-
Sr Manager, Performance Marketing
6 days ago
Toronto, Ontario, Canada Futuretek Full timeLocation: Concord, Ontario, Canada (In-Office Position)Company Overview:Join our dynamic and innovative gaming company that's passionate about creating immersive and cutting-edge gaming experiences. We pride ourselves on a culture of creativity, collaboration, and a commitment to pushing the boundaries of gaming. If you're a highly motivated and skilled...
-
Senior Performance Marketing Specialist
2 weeks ago
Toronto, Ontario, Canada Leap Digital Full time### Company OverviewWSI - Leap Digital is part of the WSI Network, the largest digital marketing network worldwide. Our office specializes in providing innovative marketing solutions for B2B companies in Canada, committed to driving growth and success through cutting-edge digital strategies.(Technical, Multi-Channel | Audits-First | Reddit Required)Location:...
-
Senior Account Manager
7 days ago
Toronto, Ontario, Canada GainShare Performance Marketing Full timeAbout GainShareGainShare Performance Marketing is an independent North American agency that unifies brand and performance marketing across the full consumer journey. Powered by deep expertise and our proprietary GPS platform, we connect media, creative, and business outcomes—delivering the real-time attribution and optimization that today's marketers...
-
Sales And Marketing Specialist
4 days ago
Toronto, Ontario, Canada HEdpAY Full timeCompany DescriptionHEdpAY is a Canadian-based MSB company that provides unique financial features and services to facilitate fast solutions, integrated with blockchain technology for individuals and businesses. It has a range of crypto and banking products in one platform, making it simpler and safer for all users, even to people less familiar with new...
-
Digital Marketing Specialist
4 days ago
Toronto, Ontario, Canada Stacktics Full timeThe Digital Marketing Specialist will play a key role at Stacktics where we create and maintain industry-leading services and technologies to empower enterprises in Marketing Media Management & Strategy, Marketing Analytics and Cloud Computing.The primary responsibility of this role is to support the Digital Ecosystems Team in guiding clients' configuration...
-
Marketing Specialist
4 days ago
Toronto, Ontario, Canada Fibra Full timeAbout Us:Fibra is building the future of women's reproductive health through smart underwear and data-driven insights. As we prepare to launch our flagship wearable device, we're looking for a high-performing, scrappy, and data-savvyMarketing Specialistwho can own and scale our acquisition engine while wearing multiple (stylish) hats.What You'll Be...
-
Lifecycle Marketing Specialist
2 days ago
Toronto, Ontario, Canada HireTalent - Staffing & Recruiting Firm Full timeJob Title: Lifecycle Marketing SpecialistLocation: Toronto, CA (Remote)Duration: 12-month contractAbout the Role:We're looking for a Sr. Customer Marketing Specialist to join our Customer Lifecycle Marketing team. In this role, you'll lead customer-centric marketing initiatives that drive engagement, retention, and satisfaction across our customer...
-
Marketing Specialist
2 days ago
Toronto, Ontario, Canada Cloudcure Full timeMarketing Specialist - SEO/Content/Social Media (HAS TO BE IN CANADA)Job Type: Full-TimeCompensation: $55,000 - $65,000 annuallyLocation: Remote (in Canada)About CloudcureCloudcure is a fast-growing health tech company focused on helping people live better through personalized metabolic health care. Were on a mission to make high-quality care accessible,...
-
Growth Marketing Specialist
1 week ago
Toronto, Ontario, Canada zesty Full timeGrowth Marketing SpecialistTitle: Growth Marketing Specialist (Hands-On Producer Role)Location: Remote (Canada-based preferred)Reports to: Senior Director of MarketingType: Full-timeAbout the RoleWe're looking for a growth marketer who loves bringing ideas to life and turning insights into measurable impact. As a hands-on Growth Marketing Specialist, you'll...
Performance Marketing Specialist
2 weeks ago
PocketHealth is a patient-centric platform that enables hospitals and clinics across North America to share imaging records digitally with patients, instantly and securely. Through our platform, we enable patients to be active and engaged participants in their own care, and take control of their care journey. In addition to image sharing, which is the heart of the PocketHealth platform, we've grown our core functionality to enable sharing between hospitals and physicians, as well as instant image retrieval and automated importing capability. PocketHealth is a unified image management solution for over 800 hospitals and clinics across North America. We believe that by placing patients at the center of the record release process, data moves more ethically, easily and securely throughout the care journey, and we're looking for passionate individuals to help make this vision a reality for millions more patients across North America.
We are looking for an analytical, creative, and disciplined digital marketer to help manage and scale our paid marketing efforts. We're looking for an individual with a track record of building out world class campaigns across paid marketing channels that attract the attention of consumers.
As a key member of the Marketing team reporting to the Manager, Growth Marketing, the Performance Marketing Specialist is responsible for managing the success of our digital ad program across paid search, paid social, and programmatic platforms. As a Performance Marketing Specialist, you will:
- Oversee day-to-day campaign management across paid social, paid search, and programmatic
- Manage campaign launches including building audiences, uploading creative, setting budgets, and ensuring proper tracking
- Ensure campaigns across all channels are pacing in line with our monthly spend targets
- Analyze reporting to make necessary optimizations in line with our KPIs
- Update daily and weekly PPC reporting dashboards to ensure that performance targets are being met
- Collaborate with the team to draft winning PPC strategies for new product launches and testing initiatives
- Become an expert on the nuances of the healthcare market so you can effectively drive growth through paid channels
- Work with internal and external partners to brief and develop the right ad creative to effectively target patients and providers
- Conduct regular creative and audience A/B tests to ensure that ad performance is sustained over time
- 2+ years of experience in a similar role working with creative teams/agencies
- A strong understanding of DTC marketing
- A successful track record of driving demand through a variety of paid channels
- Deep hands-on and end-to-end experience with Paid Search, Paid Social, and Programmatic advertising
- A growth mindset and comfortable operating in fast-moving, high growth environments
- The ability to interpret data and results, and turn them into actionable insights that drive decision-making
- At the same time you understand that performance marketing is part art, part science. You are comfortable with making decisions in situations where data is limited
- Experience working effectively with cross-functional teams, in particular Brand, Comms, and Product Marketing
People love working here for these reasons and more: working remotely, our competitive salaries and benefits (including stock options for every employee), four weeks of paid time off, unlimited paid wellness days, extended mental health coverage, and 16 weeks of parental leave top-up.
We're proud to foster a culture that embraces diversity, equity, and inclusion, and we believe in caring for our employees with the same thoughtfulness we offer our Patients & Providers.
If there are ways we can support you through the recruitment process with an accommodation, please let us know by reaching out to [email protected]. Applications are accepted via posting only. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.