Growth Marketing

6 hours ago

Toronto, Ontario, Canada Sodales Solutions Full time $50,000 - $75,000 per year

About the Role

We are looking for a Growth Marketing & SEO Specialist to accelerate user acquisition and organic traffic growth through data-driven strategies. This hybrid role requires expertise in growth marketing tactics and search engine optimization to maximize visibility, conversions, and retention.

Key Responsibilities

  • Develop and execute growth strategies across paid, organic, and referral channels.
  • Plan and implement SEO strategies to improve rankings, organic traffic, and domain authority.
  • Conduct keyword research, on-page optimization, and technical SEO audits.
  • Manage content strategy for blogs, landing pages, and other assets to drive organic growth.
  • Run paid acquisition campaigns (Google Ads, social media ads) and optimize for ROI.
  • Perform A/B testing on landing pages, ads, and email campaigns to improve conversion rates.
  • Collaborate with content, product, and design teams to align SEO and growth initiatives.
  • Monitor analytics and KPIs using tools like Google Analytics, SEMrush, Ahrefs, and provide actionable insights.
  • Stay updated on SEO trends, algorithm changes, and growth marketing best practices.

Qualifications

  • Bachelor's degree in Marketing, Business, or related field.
  • 2+ years of experience in growth marketing and SEO.
  • Strong knowledge of SEO tools (SEMrush, Ahrefs, Screaming Frog) and analytics platforms.
  • Experience with paid advertising platforms (Google Ads, Facebook Ads).
  • Familiarity with marketing automation tools (HubSpot, Marketo).
  • Excellent analytical, problem-solving, and communication skills.

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