AliExpress-Marketing Specialist(Taobao Canada overseas)-Vancouver
2 weeks ago
Basic Infomation
Department:
Alibaba Group
Degree:
Bachelor
Work Experience:
2 year
Job Description
Taobao's Canadian local team is looking for an experienced marketing specialist to focus on promoting Chinese consumers living in Canada. This position is based in downtown Vancouver, British Columbia, Canada.
Job description:
• Responsible for the planning and execution of Taobao's local marketing activities and media placement in Canada.
• Responsible for formulating marketing KPIs, ROI tracking and performance optimization, and complying with the company's various budget approval processes and project execution requirements.
• Develop promotion strategies by collecting and analyzing data to increase traffic and consumer value.
• Produce exciting content on social media platforms for a long time to attract consumers to shop on Taobao.
• Responsible for establishing and expanding Taobao's media resources and partnerships in Canada.
Position Requirement
• Bachelor degree or above in media, journalism, public relations, marketing or related majors.
• Excellent copywriting skills in both Chinese and English, Mandarin can be used as a working language.
• More than four years of experience in the same position. Applicants with working background in well-known companies will be given priority.
• Understand cross-border purchases on Taobao, have excellent taste, and love copywriting creation.
• Strong data analysis skills and know how to be result-oriented.
• Excellent communication skills and teamwork spirit. Creative, strong sense of responsibility, attention to detail and quality.
• Have local legal working status, be able to accept the time difference between China and Canada, and need to communicate remotely with the cooperation team in China on a daily basis to ensure the implementation of headquarters support.
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