Social Media Executive
7 days ago
Job Summary
We are seeking a creative and results-driven Social Media Specialist to join our dynamic marketing team. The ideal candidate will develop and execute engaging digital marketing strategies across various social media platforms, enhance brand visibility, and drive customer engagement. This role offers an exciting opportunity to leverage your expertise in e-commerce, SEO, and graphic design to support our company's growth and online presence.
Duties
- Develop, implement, and manage social media campaigns across platforms such as Facebook, Instagram, Twitter, and LinkedIn.
- Create compelling content including graphics, videos, and written posts using Adobe Creative Suite tools like Photoshop and Illustrator.
- Conduct keyword research to optimize content for SEO and improve organic reach.
- Monitor social media analytics using Google Analytics and platform-specific tools to measure campaign effectiveness.
- Manage paid advertising campaigns on Facebook Advertising and other digital channels to increase brand awareness and sales.
- Schedule posts efficiently using tools like Hootsuite and Buffer to maintain consistent online presence.
- Collaborate with the marketing team to align social media strategies with overall brand goals.
- Proofread all content for accuracy, clarity, and brand consistency before publishing.
- Stay updated on the latest trends in digital marketing, e-commerce, and social media platforms to continually refine strategies.
Qualifications
- Proven experience in digital marketing with a focus on social media management.
- Strong graphic design skills with proficiency in Adobe Photoshop, Illustrator, and Adobe Creative Suite.
- Knowledge of SEO best practices, keyword research, and content optimization techniques.
- Experience with social media management tools such as Hootsuite and Buffer.
- Familiarity with Facebook Advertising and other paid digital marketing channels.
- Understanding of Google Analytics for tracking campaign performance.
- Excellent proofreading skills with attention to detail.
- Ability to work independently as well as collaboratively within a team environment.
- Prior experience in e-commerce is a plus but not required. This position is an excellent opportunity for creative professionals passionate about digital marketing and social media strategy to make a meaningful impact while developing their skills in a fast-paced environment.
Job Type: Part-time
Pay: $18.00-$23.00 per hour
Expected hours: 10 – 30 per week
Benefits:
- Extended health care
Work Location: In person
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