Manager, Influencer Client Strategy
2 weeks ago
Collectively
, part of
The Brandtech Group
(formerly You & Mr. Jones), is hiring a
Manager, Influencer Strategy
to support one of our top clients.
Collectively is a global leader in influencer marketing, combining strategy, creative, and technology to deliver innovative campaigns for leading brands in tech, fashion, retail, gaming, entertainment, and consumer goods. Our work has been featured in
The Wall Street Journal, Fast Company, Digiday, AdAge,
and
Business Insider,
and recognized with Effie, Webby, and OMMA awards.
About the Role
The
Manager, Influencer Strategy
leads day-to-day client strategy and account work across 1–5 brands, ensuring creator marketing strategies are effectively brought to life. You'll collaborate with creative, analytics, and production teams to deliver data-driven and culturally relevant influencer campaigns.
Reports to a Director or Sr. Director of Account & Strategy Leadership.
Program + Partnership Development
- Lead influencer campaign strategy and proposal development based on client goals and RFPs.
- Collaborate with creative teams to shape and articulate campaign concepts.
- Conduct research and synthesize insights to inform strategic recommendations.
- Build budgets and present best practices for emerging platforms (TikTok, YouTube, etc.).
Program Delivery
- Partner with Production and Revenue Delivery teams to ensure campaign execution aligns with strategy.
- Support client presentations, internal and external kickoffs, and wrap meetings.
- Identify opportunities to optimize, upsell, or pivot based on performance or client needs.
- Stay ahead of trends and help identify timely opportunities for client engagement.
Reporting & Analytics
- Partner with Analytics to shape measurement plans and develop insights.
- Help craft performance narratives and key learnings for reports and QBRs.
- Translate results into actionable recommendations for ongoing client growth.
Relationship Development
- Build strong client partnerships through regular check-ins and proactive communication.
- Surface client feedback and collaborate internally to improve service quality.
- Stay up to date on client industries, competitors, and trends to spot new opportunities.
Requirements
- Based in Canada (Ontario preferred).
- 3+ years of influencer marketing experience, ideally at an agency.
- Strong strategic, creative, and analytical skills.
- Excellent communication, organization, and client service abilities.
- Comfortable working independently in a fast-paced, collaborative environment.
- English fluency; French is a plus.
Benefits
- Remote-first culture
- Flex Fridays
- Step Up Recognition Program
- Employee Resource Groups & events
- Generous sick days + birthday time off
Pay Range:
CAD $78,000–$96,000 (commensurate with experience and qualifications).
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