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Senior Marketing Specialist
2 weeks ago
Job Title
Senior Marketing SpecialistJob Description Summary
The Senior Marketing Specialist will be supporting the local market with strategic marketing and business development efforts.Job Description
Responsibilities:
- Leading the strategy and execution of critical marketing initiatives in the local market
- Responsibilities include managing proactive marketing initiatives to increase awareness and interest in the market to elevate the position and perception of Cushman & Wakefield and its experts
- Lead and coordinate strategy sessions and pitch/proposal partnership with Leadership, fee-earners and others based on scope of services, client and level of expertise required for pursuit
- Contributes to the creation, design and development of materials as needed
- Responsible for assembling, writing (or editing), and updating written content
- Lead and partner with Research to develop relevant proactive marketing pieces
- Use local market competitive, client, and industry insights to inform business strategies and optimize impact of marketing strategy
- Ensures best practice sharing and adoption
- Collaborates with peers across markets and functions and share work to increase the effectiveness and efficiencies of colleagues
Qualifications:
- Bachelor's Degree required, Marketing & Communications preferred
- 5+ years of marketing and/or communications experience preferred
- Proficiency with Adobe Creative Suite (InDesign, Illustrator, Photoshop)
- Marketing and communications experience within Commercial Real Estate industry would be ideal, interest is a must
- Ability to independently achieve successful outcomes on all executed activities with minimal supervision
- Strong project management and organizational skills
- Ability to interface and communicate with internal clients
- Excellent oral and written communication skills
- Strong analytical, problem solving, and conceptual skills
