Sales Development Representative

2 days ago

Toronto, Ontario, Canada Storyteller Full time

Territory:
North America (East Coast focus)

Location:
Remote (Toronto, North Carolina, Georgia preferred)

About Storyteller

Storyteller is a SaaS platform that helps media companies, sports organisations, and content-driven brands engage their audiences through modern, short-form experiences across their owned and operated platforms.

Trusted by some of the most recognised organisations in global media and sport, Storyteller sits at the intersection of content, technology, and audience engagement, helping teams move faster, work smarter, and build deeper relationships with their audiences.

The Role

We're hiring a hybrid SDR with a clear and accelerated path into an Account Executive role as you prove performance.

You'll start with a strong focus on pipeline creation and qualification, then transition into owning and closing SMB / lower mid-market opportunities once you've demonstrated readiness. This role is designed for someone who wants real responsibility quickly, not an SDR position that stays an SDR position forever.

You'll work across the same markets and accounts as our Enterprise AE team, partnering closely with leadership to help scale Storyteller across North America.

What You'll Do:

  • Build and qualify pipeline through targeted outbound and inbound follow-up
  • Engage prospects across sports teams, leagues, broadcasters, and adjacent content-driven organisations
  • Run first conversations and discovery calls focused on workflows, outcomes, and audience engagement
  • Book high-quality meetings for senior AEs and the CRO
  • Maintain accurate pipeline and activity tracking in HubSpot
  • Progress into owning SMB / lower mid-market opportunities end-to-end
  • Run discovery, demos, and deal cycles independently
  • Forecast accurately and take ownership of deal progression
  • Collaborate closely with product and delivery teams to shape solutions and ensure smooth handover

What Success Looks Like

First 90 days

  • Strong understanding of Storyteller, our customers, and our market
  • Consistent, high-quality pipeline creation
  • Confident running first conversations and early-stage discovery independently

6–12 months

  • Owning and closing SMB / lower mid-market opportunities
  • Predictable personal pipeline and accurate forecasting
  • Clear progression into a full Account Executive role with increased scope

Who This Role Is For

This role is a great fit if you:

  • Have early experience in B2B SaaS sales (SDR, BDR, or junior AE)
  • Want to move quickly into a closing role with real ownership
  • Enjoy discovery-led selling and problem-solving
  • Can work autonomously without heavy process or scripts
  • Are proactive about generating pipeline
  • Communicate clearly and confidently on calls and video
  • Are curious about AI and modern SaaS platforms

What Matters Most

  • High agency and ownership mentality
  • Strong discovery and listening skills
  • Ability to think in terms of workflows and outcomes
  • Comfort with ambiguity and evolving products
  • Willingness to learn fast and adapt

What Doesn't Matter

  • Fancy titles or big-brand CVs
  • Following a rigid sales methodology
  • Needing heavy enablement or micromanagement

Why Join Storyteller

  • Work on a product trusted by leading organisations in global media and sport
  • Be part of a small, high-trust commercial team
  • High autonomy, real ownership, and visible impact
  • Opportunity to grow into a full AE role as the platform and team scale

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