Content Marketing

Content Marketing and Communications Manager 

Our client offers a market-leading SaaS product in the private lending industry, an industry projected to nearly double to $2.8 trillion by 2028.

They're redefining what it means to lead in an underserved market with a team that operates like championship tennis players: high-energy, high-performing, and laser-focused on results. Momentum drives everything we do, with small wins building into big victories and fueling our shared ambition to dominate the market.

In their fast-paced, collaborative environment, you'll find a casual energy fueled by quiet confidence, friendly competition, and a commitment to excellence. They don't micromanage, but they expect everyone to bring their best game, working together to solve complex problems, push boundaries, and transform the private lending industry with a product that delivers real value. If you thrive in a fast-paced, collaborative environment and are excited about shaping the voice of an industry leader, then this is the place for you.

They're looking for a critical employee to help shape the future of their company: a Content Marketing & Communications Manager. This is a full-time in-office position, with 5 days a week required in downtown Toronto.

Who You Are

• You have a proven track record of excelling in academic, professional, or personal projects.
• You are a natural storyteller with a keen ability to make complex topics engaging and digestible.
• You are detail-oriented, producing high-quality, error-free work.
• You have a tenacity that drives you to push past roadblocks.
• You take initiative, work independently, and have a strong work ethic.
• You have strong interpersonal skills and can effectively engage with diverse audiences.

What You'll Do

This role is a unique opportunity to own and execute content strategy across multiple platforms. You will be responsible for:

Content Creation & Strategy

• Researching and writing engaging articles, essays, and thought leadership pieces on private lending topics.
• Distilling articles and essays into compelling social media posts (text, video, infographics).
• Developing case studies from existing customers, showcasing impact

Email & Industry Engagement

• Creating and managing email marketing campaigns focused on product features and benefits.
• Launching and curating an email newsletter that consolidates industry news and insights.

Website & Social Media Management

• Updating the website with fresh content, blog posts, and customer resources.
• Managing profiles on Capterra, G2, and other technology review platforms.
• Running and optimizing paid social media campaigns (LinkedIn, Facebook, G2, Capterra).
• Engaging with industry discussions on social media and professional groups to enhance brand visibility.

Public Relations & Media Outreach

• Reaching out to publications, podcasts, and industry organizations to secure media features and speaking opportunities.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
• 2+ years of experience in content marketing, social media management, or email marketing.
• Exceptional writing and storytelling skills, with the ability to craft compelling narratives.
• Proficiency in social media platforms and digital marketing tools.
• Experience with email marketing software (HubSpot, Mailchimp, etc.) is a plus.
• Strong research and analytical skills.
• Experience in B2B SaaS, finance, or private lending is an asset.

What's in It for You?

• The opportunity to play a key role in the marketing strategy and execution of a fast-growing B2B SaaS company.
• A dynamic, high-performance work environment where your contributions directly impact company success.
• Hands-on experience working closely with leadership and influencing brand positioning.
•  Benefits, including medical, dental, vision, and paramedical coverage.
• An equity stake.
• A collaborative and engaging team environment where growth is encouraged.

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