Marketing and Business Development Manager

Phase 5 Consulting Group is a full-service market research and consulting firm serving clients globally.

We provide market and customer-based insights and advice that "Drive Bold Decisions" and growth for our clients through winning innovation, user and customer experience, and brand strategies. Our clients look to us when they want to:

• Create, launch and design new products or services and their digital interfaces;
• Improve the impact of their branding and communications investments;
• Generate customer loyalty with optimal experiences across all channels.

We are seeking a Marketing & Business Development Manager to support our growth initiatives at the intersection of market research, marketing, and sales. While our offices are in Toronto, Ottawa and Minneapolis, this position will be based out of our downtown Toronto office. We currently have an established hybrid work model.

This is a unique opportunity for an individual with 4–7 years of quantitative market research experience who is eager to expand into a commercial and strategic business role.

You'll work closely with the Chief Marketing Officer (CMO) to help strengthen Phase 5's market presence, generate qualified leads, and convert opportunities into successful client relationships. You'll apply your research expertise to understand client needs, develop compelling marketing messages, and support business development efforts.

Key Responsibilities

Sales and Business Development Support

• Partner with the CMO to identify and qualify potential leads and target accounts.
• Assist in proposal writing, RFP responses, and client presentations.
• Maintain and enhance the client database to ensure accurate tracking of opportunities.
• Leverage your background in research to bring consultative insights to marketing and business conversations.

Marketing and Brand Growth

• Support the execution of the company's marketing plan across digital, content, and event channels.
• Support the creation of compelling marketing content (blog posts, case studies, white papers, etc.).
• In partnership with our agency, manage and optimize marketing campaigns in our marketing automation platform (HubSpot).
• Track and report on marketing KPIs, lead flow, and campaign effectiveness.

Collaboration and Internal Enablement

• Work closely with the firm's research teams (Brand, Innovation, CX and UX) to align marketing efforts with the firm's value proposition and client and market needs.
• Contribute to thought leadership and knowledge-sharing initiatives within Phase 5.

Qualifications

Required:

• 4-7 years of experience in market research, ideally quantitative.
• Strong analytical and problem-solving skills.
• Excellent writing and presentation skills.
• Interest in sales, business development, and marketing strategy.
• Strategic mindset.

Preferred:

• Experience engaging directly with clients or supporting business development.
• Exposure to marketing and proposal development.
• Comfort working with CRM and marketing automation platforms (HubSpot).

Key Attributes

• Curiosity – eager to understand client challenges and business models.
• Communicative clarity – able to engage clients and prospects with persuasive narratives.
• Collaborative mindset – works effectively across research, marketing, and sales.
• Entrepreneurial drive – comfortable in a small team environment and motivated to create impact for growth.
• Learning agility – quick to grasp new tools, systems, and business concepts.

Why choose Phase 5?

Phase 5 offers a competitive compensation program, including health benefits, RSP matching, and performance-based incentives. Salary will be set commensurate to experience.

Just as importantly, we offer coaching and development opportunities through our highly experienced staff and structured training. The plan is to have you spend time with each practice area, be involved in research projects for the first six months, before taking on the full role of BD Manager. You will have opportunities to develop your business knowledge and strategic capabilities throughout your career.

Interested in joining the Phase 5 team? Email us to apply for this position and include your resume and a cover letter describing how you have the skills to excel in this position. Please note only successful applicants will be contacted.

Job Types: Full-time, Permanent

Pay: $75,000.00-$90,000.00 per year

Benefits:

• Casual dress
• Dental care
• Extended health care
• Life insurance
• RRSP match
• Work from home

Work Location: Hybrid remote in Toronto, ON M5V 3B1