Account Director

Account Director – Integrated Marketing

Community is a creative lifestyle communication agency that caters to a diverse and discerning group of clients. Our number one goal has always been to deliver. We deliver on commitments, we deliver on effective strategies, we deliver distinctive and focused ideas, and we do so with passion and integrity.

Each member of our talented team brings something special and unique to the table. Together we produce exceptional quality work that is both innovative and effective. Here, we believe that through hard work, determination, imagination, and shameless audacity, that any dream can be realized and that anything is possible.

Community is looking for a Account Director – Integrated Marketing to join our creative family

Position Overview:

The Account Director (AD) is senior position within the agency responsible for overseeing the execution of integrated advertising campaigns for clients. The AD will act as the key senior point of contact between the client and internal teams, ensuring the delivery of all integrated program elements. This role involves managing a portfolio of clients, leading strategy development, driving campaign performance, and maintaining strong client relationships.

Key Responsibilities:

Client Management and Relationship Building:

• Serve as the primary point of contact for senior clients, building and maintaining long-term relationships.
• Ensure a deep understanding of clients' business, goals, target audience, and competitive landscape.
• Provide strategic counsel to clients, guiding them through the development and execution of integrated campaigns.
• Present and communicate campaign concepts, performance reports, and strategic recommendations to clients at the senior level.

Campaign Strategy and Execution:

• Lead (and/or oversee) the development of integrated advertising strategies that span across traditional and digital channels.
• Work closely with creative, media, digital, experiential and production teams to ensure cohesive and innovative campaign development and execution.
• Ensure that all deliverables meet quality standards and are aligned with client expectations and timelines.
• Oversee the budgeting and scheduling of campaigns to ensure on-time and within-budget delivery.

Team Leadership and Collaboration:

• Lead and mentor a team of account managers, coordinators, and other account staff, fostering a collaborative environment.
• Collaborate with cross-functional teams including creative, media, digital, analytics, and production to develop integrated marketing solutions.
• Facilitate effective communication between all stakeholders to ensure that client goals and campaign objectives are achieved.

Business Development and Growth:

• Identify and pursue opportunities to expand the scope of work with existing clients, proposing new services and innovative solutions.
• Play an active role in pitch processes for new business, including developing proposals and presenting to prospective clients.
• Drive the agency's growth by strengthening client relationships and contributing to account retention and profitability.

Campaign Analysis and Reporting:

• Oversee the tracking and measurement of campaign performance, ensuring that key performance indicators (KPIs) are met.
• Provide actionable insights and recommendations to clients based on performance data and industry trends.
• Manage the preparation of reports and presentations for clients, highlighting campaign successes and areas for optimization.

Financial Management:

• Manage account budgets, ensuring effective allocation of resources and alignment with campaign goals.
• Approve and monitor client invoices, ensuring that all work is billed correctly and in a timely manner.
• Work with finance teams to track account profitability and identify opportunities for cost optimization.

Qualifications:

• Experience:
  7+ years in integrated advertising or marketing, with at least 1 year in an Account Director or equivalent leadership role.
• Skills:
• Strong understanding of integrated marketing strategies, including digital, social, and experiential channels.
• Exceptional communication and presentation skills.
• Proven ability to manage complex, multi-channel campaigns and drive results.
• Strong leadership abilities, with experience managing and mentoring teams.
• Analytical mindset, with the ability to interpret data and provide strategic recommendations.
• Education:
  Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• Industry Knowledge:
  Familiarity with advertising industry trends, tools, and platforms, as well as an understanding of consumer behavior and market research.

Attributes for Success:

• Client-focused with a strong ability to build and nurture relationships.
• Strategic thinker who can balance long-term objectives with immediate campaign execution.
• Highly organized, with strong attention to detail and the ability to manage multiple projects simultaneously.
• Proactive, with the ability to solve problems and lead teams through challenges.
• Ability to thrive in a fast-paced, dynamic agency environment.