Vice-President of Product

About Petal

Petal is a Canadian-owned and operated health technology company on a mission to revolutionize access to care. We are building the country's leading real-time care orchestration platform, connecting patients, providers, and health systems through integrated scheduling, compensation management, and patient flow solutions.

Our vision is to enable value-based healthcare and transform how care is coordinated across Canada and beyond. As a high-growth SaaS organization, we are scaling rapidly and looking for impactful leaders who are energized by complex challenges, bold ideas, and meaningful outcomes.

Role Overview

The Vice-President, Product & Technology Operations is a key member of the Product & Technology leadership team, responsible for how we get our products to market and enable our teams to execute with excellence.

This role ensures that the Product organization operates as a high-performing, data-driven function that translates vision into execution and enables consistent delivery of value to customers and partners.

Reporting directly to the Chief Product & Technology Officer, the Vice-President leads the teams overseeing Offering Management, Go-to-Market Readiness, Program Management, Product Content, and Product Compliance. Through strong cross-functional collaboration, this leader establishes the processes, governance, and insights that allow product strategy and execution to operate in perfect sync.

Key Responsibilities

Offering Management

• Define and govern Petal's portfolio of product and service offerings, ensuring clarity, structure, and consistency across the organization.
• Maintain offering frameworks, configuration rules, and lifecycle visibility to support strategic and operational decision-making.
• Partner with Product, Finance, and Marketing to develop and evolve pricing, packaging, and monetization frameworks that align with market needs and strategic growth objectives.
• Provide portfolio insights and reporting to support prioritization, investment planning, and roadmap alignment.

Go-to-Market Readiness

• Lead the end-to-end internal readiness process for product launches, ensuring smooth coordination between Product, Engineering, Customer Success, Support, and Marketing.
• Oversee release management, including the planning, communication, and tracking of product updates and new feature rollouts.
• Develop governance standards, readiness checklists, and performance metrics to ensure launch consistency and accountability.
• Conduct post-launch reviews to measure adoption and incorporate feedback into continuous improvement cycles.

Program Management & Execution Excellence

• Drive operational alignment and execution across major product initiatives, ensuring goals, dependencies, and deliverables are clearly defined and tracked.
• Establish consistent planning, reporting, and communication frameworks that improve visibility, accountability, and strategic alignment.
• Partner with Product and Engineering leaders to align strategic roadmaps with organizational capacity and financial objectives.
• Champion process optimization and continuous improvement across the product lifecycle to enhance efficiency and predictability.

Product Content & Knowledge Management

• Oversee the creation and governance of internal and external product content, including technical documentation, release notes, videos, and enablement materials.
• Ensure internal teams have access to reliable, up-to-date product information to support implementation, enablement, and support activities.
• Partner with Learning & Development to deliver high-quality training materials and onboarding resources for internal audiences.

Product Compliance & Risk Management

• Ensure Petal's products comply with all relevant privacy, data protection, accessibility, and healthcare regulations.
• Collaborate with Legal, Security, and Quality teams to maintain certification programs and manage regulatory audits.
• Embed compliance considerations into product design, development, and release processes.

Qualifications

• 15+ years of progressive experience in Product Operations, Program Management, or related leadership roles within a SaaS or technology organization.
• Proven success leading cross-functional operational frameworks in multi-product environments.
• Deep understanding of product monetization, lifecycle management, and release operations at scale.
• Experience in compliance-sensitive or regulated industries (health tech, fintech, or equivalent) is an asset.
• Strong leadership, communication, and stakeholder management skills.
• Strategic thinker with the ability to balance structure, agility, and impact.

Why Join Us

Petal offers an opportunity to make a tangible impact on Canada's healthcare landscape while leading within a dynamic, high-growth technology company.

As Vice-President, Product & Technology Operations, you will:

• Play a pivotal role in shaping how healthcare technology is delivered and scaled across the country.
• Join a team that values innovation, collaboration, and purpose-driven leadership.
• Contribute to a mission that goes beyond software — improving access to care and enabling better outcomes for patients and health systems alike.

If you're an experienced product operations leader who thrives in fast-growing environments and wants your work to have a lasting impact on how healthcare works in Canada, we'd love to meet you.