Marketing and Social Media Coordinator

1 week ago

Toronto, Canada Ferre Sposa Bridal Boutique Full time

We are Ferre Sposa one of the top bridal boutiques downtown Toronto and we are looking for a hard working, fun, and passionate individual to join our team Our business is vastly growing and we are looking for valuable team members to help continue our growth and help build our businesses even further A day in the life of our Social Media Coordinator starts with a goal in mind, a detailed plan, and a shop full of stunning gowns to be inspired by. The goal is inspired by trunk shows, new product, and our followers Once the product to showcase is selected, a detailed plan is made. The plan includes allotted times for shooting, editing and posting. If shooting includes a model, a time slot is discussed and confirmed beforehand. An app is used to ensure content is being posted continuously throughout the day at peak times. - creative soul with a passion for bridal fashion - enjoys the process of utilizing what they have to create something beautiful - Organization and attention to detail are qualities they are proud of - Thrives in an independent environment because they are self motivated, but they wouldn't describe themselves as shy - Is tech savvy - Experience using different media and editing platforms, and even consider themselves an expert **Key Strategies** - Create Facebook Banners and keep Google events updated - Creates social media (video and photos) content on a weekly basis - Post on feed and stories daily - Engage with followers by responding to all comments made on our posts, sharing their posts that they tag us in, and commenting on photos that are relevant to us - Engage with our following through lives, comments, inbox etc. and make suggestions on how to increase engagement - Respond to DM's - Arranges a consistent schedule with appropriate times for content to be posted throughout the week - Edits photos to ensure a consistent quality and aesthetic - Markets key products and events ex. in-store and online events, Trunk shows, new dresses, popular designers, etc - Helping keep our aesthetic consistent **Outcomes/Success Metrics** - Increase followers on Instagram - Increased appt bookings customers saying "instagram" under “how heard” - Increased appointment bookings following social media campaign and in general **Skills Required**: - Photography/video - Proficient in adobe creative suite, canva, laterapp - Creativity - Communication - Time management - Independent - Self-motivated Work remotely - No **Job Types**: Full-time, Part-time Pay: $20.00-$30.00 per hour **Experience**: - Social Media Marketing: 1 year (preferred) Work Location: In person

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