Google Ads and Google Analytics Specialist

3 days ago

Remote, Canada AspenClean Full time

**Who we are**:
AspenClean® is an award-winning, rapidly-growing green cleaning company headquartered in North Vancouver, committed to supporting healthier lifestyles. From our green cleaning services to our innovative natural products, we are industry leaders with a very bright future.

**Your role**
We are seeking a highly skilled, motivated and knowledgeable Paid Ads and Analytics Expert. This role requires
- expert-level knowledge in Web Analytics (strategy, requirements, implementation, validation, reporting) specifically with Google Analytics.
- The ability to communicate clearly and effectively with technical and non-technical team members is a must. SEM / SEO is also a necessity.

**Qualifications**
- 3+ years experience in Web
- 3+ years experience in SEM/SEO
- Advanced knowledge of Google Analytics, Google Marchant Center and Google Ads

**Responsibilities**

You will be responsible for managing Paid Advertising campaigns activities such as setup, ad copy, social ads, keyword strategy, and a range of digital marketing activities to achieve goals from CPC and conversions from major search networks and social platforms.

**Responsibilities and Duties**
- Daily management of AdWords and Facebook Ads, budgets ranging from $1000-$20,000/month
- Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum results in all areas of Search.
- Develop, contribute to, and execute Digital Marketing Strategies
- Track, report, and analyze analytics, initiatives, and campaigns.
- Setup new Adwords and Facebook ad accounts
- Improve results with new ideas and implement KPI's
- Perform ongoing keyword discovery, expansion, and optimization.
- Research and implement search engine optimization recommendations.
- Perform full website audits.
- Research and analyze competitor advertising
- 3 Years Proven PPC or related experience
- 3+ Years with Facebook Social Ad Campaigns
- 4+ Years with Google Search and Display Ads
- Solid understanding of key metrics in Digital Marketing, conversion, and online customer acquisition in multiple industries and platforms.
- Google AdWords Certification
- In-depth experience with website analytics tools (e.g, Google Analytics, Tag Manager, Search Console).
- Firm understanding and interest in all aspects of online campaigns from start to finish.
- Working knowledge of popular content management systems (Joomla, Wordpress).
- Knowledge of HTML, CSS, and JavaScript are a bonus.
- Up-to-date with the latest trends and best practices in SEO and SEM.
- Agency experience, Google Analytics and Adwords certifications are required.Shopify development work experience (2+ year minimum)

**What we offer**
- A fun place to work, (located in North Vancouver), at the foothills of the Rocky Mountains
- Competitive salary Performance-based bonus
- Other benefits: (sit/stand desks, free breakfast/lunch on site a few times a week, staff discounts on company products and services)
- Extended health & dental benefits
- Help with immigration/PR sponsorship
- Playing with our office dogs Dusty

**Job Type**: Fixed term contract
Contract length: 6-12 months

**Salary**: From $30.00 per hour

**Benefits**:

- Casual dress
- Company events
- Extended health care
- Flexible schedule
- On-site parking
- Store discount
- Work from home

Schedule:

- Monday to Friday
- Weekend availability

Supplemental pay types:

- Bonus pay

Work Location: Remote

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