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Social Media

2 weeks ago

Laval, Canada Structube Full time

Company Description
**_
Take your career to new heights with Structube_**

STRUCTUBE is the perfect workplace for fans of modern and contemporary interior design, furniture and accessories. We foster an inspiring work environment where collaboration and camaraderie prevail, whether working in our stores or at our Head Office.

**What’s in it for you?**
- A competitive salary ;
- A group insurance program paid 100% by STRUCTUBE;
- A telemedicine and stress management program available from day one;
- Discounts at various merchants (gym, phone plans, etc.);
- A 25% discount on STRUCTUBE’s regular priced items;
- Opportunity for growth and career advancement;
- An employee recognition program;
- And much more

**Job Description**:
The Social Media & Public Relations Coordinator works on the Marketing Manager’s team and is responsible for maintaining and building Structube’s online community through community management and content publication. They will ensure a coherent brand experience across all channels in support of the overall marketing strategy and company growth.

**SOCIAL MEDIA TASKS**
- Address and respond to daily customer inquiries on all social media platforms;
- Collate up-to-date information on current social media trends and competitors;
- Research and pitch content ideas while maintaining Structube’s tone of voice;
- Content creation for all social media platforms;
- Build and maintain content calendar for all social media platforms;
- Data entry and report creation for all social media analytics;
- Follow-up on all active collaborations to ensure that all partnership conditions are being fulfilled;
- Work closely with the creative and digital marketing teams;
- Liaise with the customer service team.

**PR TASKS**
- Coordinate media requests, product loans and collaboration with partners;
- Plan and coordinate all contests, ensuring legal compliance and prize fulfillment;
- Coordinate all Structube events and event promotions;
- Develop media relations and key industry stakeholders (journalists, bloggers, influencers, etc.)
- Build media lists and liaise with prominent brand contacts;
- Create press releases that will create buzz around the brand and generate earned media coverage.

**Qualifications**:
**Who is the perfect Social Media & Public Relations Coordinator?**
- 0-1 year of experience;
- Bilingual: must be fluent in English and French (both spoken and written)
- Bachelor’s Degree in Marketing, PR, Communications, Business-related qualifications or equivalent;
- Strong understanding of social media platforms including: Instagram, Facebook, Twitter, Pinterest, LinkedIn, Snapchat, TikTok and YouTube;
- Creative with strong copywriting skills and knowledge of social media trends;
- Attention to detail and ability to multitask while working with tight deadlines;
- Self-driven and resourceful with the ability to use one’s own initiative;
- Strong communication, problem solving and presentation skills;
- Ability to take initiative and work within a team;
- Knowledge of marketing metrics: CPM, CPC, Impressions, Reach, Engagement, Conversion Rates, etc.;