Product Marketing Manager

2 days ago


Montréal, Canada GSOFT Full time

Company Description
GSoft is the independent software company behind a family of products focussing on distributed work and using the digital revolution to change the employee experience. Our goal is to make work simpler, kinder and faster. One software at a time.

Specifically, we help companies get the most out of Microsoft with ShareGate. We help managers grow their teams with Officevibe.
And we ensure every onboarding is a success with Softstart.
Every day, we find better ways to work.

**Job Description**:
This position is specifically for our Officevibe product.
- Officevibe, what is it?_
Officevibe is a software that lets managers do what they do best: build an environment of confidence, collaboration and growth in their organization. Managers can count on Officevibe solutions to help expand and develop their team, enriching dialogue with team members and gaining helpful insights into their needs.
- So, what will your new role look like?_
We are looking for someone to help execute Officevibe’s Product Marketing vision and strategy. More specifically, your main mission will be to help bring to market our flagship HR product, Officevibe. You will therefore have the chance to present your marketing initiatives to a large captive audience. Responsibilities include:

- Develop in-depth knowledge and understanding of our product and market;
- Get to know our users so you can understand who they are, what they need and what challenges they face;
- Build relationships with key players in the industry;
- Work with Product, Marketing, Sales and Customer Success teams to create and execute launch plans for new features;
- Create internal and external communication tools to support these launches with the relevant teams;
- Identify opportunities to tell our users more about our features throughout the customer's life cycles;
- Collaborate with product teams in our merchandising and monetization efforts.

**What does your future team look like?**
You will be part of a team which includes another Product Marketing Manager for Officevibe, two Product Marketing Managers for our Sharegate product, a Product Marketing Enablement Specialist and our Director of Product Marketing. As a team within the marketing department, you’ll work with the whole marketing team and collaborate closely with colleagues from the Product, Sales and Customer Success departments to launch new features and initiatives.
- What are the newest challenges awaiting your team?_
You’ll work with the Director of Product Marketing and the rest of the team to develop, coordinate and implement initiatives to make sure that:

- The products and their features are correctly positioned on the market (building, improving, and validating message-market fit)
- Help upskill the business with cross-functional GTM launches
- The Customer Success, Sales and Marketing teams have the materials and knowledge they need to attract and retain customers
- Product demand and adoption keeps growing

**Qualifications**:

- Experience in marketing strategy, and/or product marketing, and/or product management;
- Ability to plan and manage several projects simultaneously;
- Proven ability to collaborate a cross-functionally to promote alignment and results;
- Knowledge of HR Tech, HR processes, and HR buying journey is a strong asset;
- Familiarity with product management methodologies, an asset;
- Comfortable using the main data analysis tools (Analytics, PowerBI, etc.);
- Experience and knowledge of SaaS, an asset;
- Excellent communication and writing skills;
- Expert level of English, both spoken and written.

Additional Information
At GSoft, we build together, we trust each other, and we support each other in success or failure. You will be able to express yourself, evolve and develop your creativity in an environment that will adapt to your daily life and your needs.
We strive to create a healthy and inclusive work environment. This is everyone’s business.
Phone Screen - Virtual Interview using Microsoft Teams - Work Sample - Job Offer
We are looking forward to getting to know you
LI-Remote

Location: 1751 Rue Richardson, Montréal, QC


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