Public Relations Manager
2 weeks ago
**Public Relations Manager**
**Maison Battat Inc. - Montreal, Quebec, Canada**
Childhood is inherently a time filled with imagination, creativity, and curiosity. At Battat, our mission is to inspire everyone to find joy and learnings through the power of play. As a global toy company, we do this by designing and manufacturing a wide range of high-quality toys. We want them to fill families’ hearts and homes with endless fun We are a young, dynamic team that loves to learn, grow, and create moments of joy that will make kids smile for generations to come. Ready to be a joy maker and eager to gain a rich experience under exponential international growth conditions? Join us
Reporting to the Marketing Director, the **Public Relations Manager** is responsible for developing awareness, strong brand image, and appeal of our portfolio of brands through engaging tactics including: PR outreach, Influencer Marketing, Event Management & Partnerships. With a focus on the U.S. market, you contribute to the strategic planning by activating earned programs and channels to drive ever-growing earned media value, improve the net sentiment of our brands, and maximize commercial opportunities.
As the **Public Relations Manager**, you will collaborate closely with cross-functional teams to identify and leverage business opportunities where earned media has a role to play and support new and existing go-to-market objectives while balancing maintaining the brands’ DNA. We’re looking for a creative, results-oriented, and strategic thinker with extensive experience developing PR and influencer marketing strategies, creating integrated communication plans, and building and nurturing strong connections in traditional and digital networks.
**Core Responsibilities**
- Lead and develop the execution of innovative and result-driven communications plans & yearly calendars across earned media channels including strategy, goals, budget and tactics
- Cultivate new media relationships and maintain strategic connections with earned media partners for most reach, qualitative visibility and coverage
- Work collaboratively with cross-functional teams to ensure alignment across strategies per brand (including Brand Manager, Social Media & Retailer teams)
- Negotiate terms, pricing, and costs for campaigns
- Manage the contract process, overseeing or executing on contracts, negotiating terms, and ensuring deliverables from partners are met
- Ensure that all materials present a clear, unified, and positive image of our company and/or brands are able to translate asks into actionable creative briefs and scopes of work
- Maintain a keen understanding of industry and platform trends and make appropriate recommendations regarding communication strategy surrounding them
- Build and monitor an appropriate system of measures to drive optimal performance and continuous improvement
- Champion budgets with full accountability and optimize outputs
**Qualifications**
- What’s on your resume_
- University degree in Marketing, Advertising, Communications, or related field (MBA an asset)
- 3+ years of work experience in an influencer, PR, or digital agency
- Proven experience in all areas of earned media, including digital editorial and social media
- Strong mastery of influencer marketing, with proven track record of managing macro, micro, and nano influencers
- Work experience with influencers on Instagram, TikTok, and YouTube
- Experience within the US market is a huge asset
- How others would describe you_
- Highly energetic, enthusiastic, and pop culture savvy
- Deep knowledge of PR, influencer trends, and behaviors with a flair for aesthetics and engaging narratives & content
- Strong interpersonal skills with a natural talent for building relationships
- Excellent negotiator, able to identify opportunities and make the most of them
- Equipped with exceptional organizational skills and the ability to juggle multiple projects at once
- Credible and convincing communicator, both written and verbal, with a sharp attention to detail.
**What Joining Battat Offers**
- Competitive salaries based on experience
- Group benefits package
- Hybrid workplace
- Continued education
- Dynamic work environment with a “kids at heart” mentality
- Opportunity to think outside the toy box, propose new ideas, and implement them
- Ability to own and lead the elevation of our brands
- Collaborative team that gets things done by aligning and working together towards common goals
We offer a competitive salary based on experience, a generous group benefits package, and continued education.
**Gestionnaire, Relations Publiques**
**Maison Battat Inc. - Montréal, Québec, Canada**
L'enfance est par nature une période remplie d'imagination, de créativité et de curiosité. Chez Battat, notre mission est d'inspirer tout le monde à trouver de la joie et des apprentissages grâce au pouvoir du jeu. En tant qu'entreprise mondiale de jouets, nous le faisons en conce
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