Public Relations Manager

As we build and grow our core team, we have brought together some of the most passionate folks from the world of education, finance, non-profit, venture capital, and technology, to unlock human potential through education. We want to change the world, one student at a time.

We have seen tremendous growth and we just raised our Series A financing from leading Silicon Valley investors including Craft Ventures, David Sacks (Founding Member of PayPal), Jeff Fluhr (Co-Founder and CEO of Stubhub), Kygo, and other prominent angel investors.

**Key Responsibilities**:

- Develop and implement comprehensive PR strategies and campaigns aligned with the company's goals and target audience.
- Build and maintain relationships with media contacts, journalists, bloggers, and influencers, ensuring positive and productive partnerships.
- Craft compelling and tailored messaging for press releases, media pitches, articles, blog posts, social media, and other PR materials.
- Proactively identify and pursue media opportunities for coverage, interviews, and thought leadership contributions.
- Monitor media outlets and online platforms to track industry trends, news, and competitor activities, providing regular insights to the team.
- Manage media inquiries and coordinate interviews, press events, conferences, and speaking engagements for company executives.
- Collaborate with cross-functional teams to gather information and insights for PR content, ensuring accuracy and consistency.
- Oversee the creation and distribution of engaging content, including press releases, articles, blog posts, social media updates, and newsletters.
- Monitor and analyze PR campaign performance using media monitoring tools and analytics platforms, providing regular reports and recommendations.
- Proactively identify opportunities for thought leadership, awards, and industry recognition, and manage the submission process.
- Assist in crisis communication management by providing timely and accurate information to stakeholders and coordinating responses.
- Mentor and support junior team members, providing guidance, training, and constructive feedback as needed.

**Requirements**:

- Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
- Minimum of 3-4 years of experience in public relations or related roles, preferably in an agency or corporate setting.
- Minimum one year of experience in SEO as well as familiarity with SEO tools and analytics platforms.
- Proven track record in successfully executing PR campaigns and securing media coverage across various channels.
- Exceptional written and verbal communication skills, with the ability to adapt messaging to different audiences and platforms.
- Strong media relations skills, with an extensive network of contacts and demonstrated ability to build and maintain relationships.
- Experience in crafting compelling PR content, including press releases, articles, blog posts, and social media updates.
- Proficiency in media monitoring tools, analytics platforms, and social media management tools.
- Familiarity with crisis communication principles and experience in managing communications during challenging situations.
- Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.
- Strong analytical and problem-solving skills, with the ability to derive insights from data and make strategic recommendations.
- Team player with excellent interpersonal skills and the ability to collaborate effectively with internal and external stakeholders.
- A passion for the education industry and a deep understanding of current trends and challenges in the field.Responsibilities:

- Develop and implement strategic public relations plans and campaigns
- Manage media relations and cultivate relationships with key media outlets
- Write and edit press releases, articles, and other communication materials
- Conduct market research to identify trends and opportunities for brand exposure
- Coordinate and manage public relations events, such as press conferences and product launches
- Monitor and analyze media coverage to measure the effectiveness of PR efforts
- Collaborate with internal teams to ensure consistent messaging and brand representation
- Stay up-to-date with industry trends and best practices in public relations
- Manage social media platforms and engage with followers to enhance brand visibility

Qualifications:

- Bachelor's degree in Public Relations, Communications, Journalism, or a related field
- Proven experience in public relations or a similar role
- Strong written and verbal communication skills
- Excellent proofreading and editing abilities
- Knowledge of social media management and content creation
- Familiarity with market research techniques and data analysis
- Ability to work under pressure and meet tight deadlines
- Strong organizational skills and attention to detail
- Ability to think creatively and develop innova