Recruitment Marketing Specialist

2 weeks ago


Toronto, Canada AMS Full time

**About Us**:
We are AMS. AMS is a global total workforce solutions firm founded in 1996. We enable organizations to thrive in an age of constant change by building, reshaping, and optimizing workforces. We do this through talent acquisition and contingent workforce management, internal mobility and skills development, and talent and technology advisory services. Our solutions are delivered by our 8500+ experts who live our passionate, bold, and authentic values. The ultimate aim is to help clients around the world, including 100+ blue-chip companies, create workforces that are fluid, resilient, diverse, and differentiated. We call this true workforce dexterity—and we’re here to help you achieve it.

**The Role**:
As an AMS Recruitment Marketing Specialist, you will play a critical role in supporting our clients' hiring manager by developing and implementing innovative employer branding, recruitment marketing strategies, and campaigns. By leveraging modern marketing methods and tactics, you will help attract top talent in the market and enhance our clients' employer brand presence.

**Key Accountabilities**:
**Employer Branding Strategy**:

- Collaborate with clients to understand their employer brand objectives and develop strategies to enhance brand visibility and reputation.
- Conduct market research and analysis to identify key trends and opportunities for employer brand positioning.
- Develop and maintain employer brand guidelines and messaging frameworks to ensure consistency across all communication channels.

**Recruitment Marketing Campaigns**:

- Partner with hiring managers to create targeted recruitment marketing campaigns that resonate with the desired talent audience.

**Talent Attraction and Sourcing**:

- Leverage creative approaches and innovative sourcing techniques to reach and engage diverse talent pools.
- Build relationships with industry influencers, professional organizations, and talent communities to expand the reach of recruitment efforts.

**Employer Brand Activation**:

- Plan and execute employer brand activation events, such as employer branding workshops, networking events, and industry conferences.
- Coordinate with internal stakeholders to ensure alignment between employer brand messaging and employee experiences.
- Measure and report on the impact of employer brand activation initiatives, including attendee feedback and brand sentiment.

**Continuous Improvement**:

- Stay abreast of industry trends and best practices in recruitment marketing and employer branding.
- Conduct regular analysis of recruitment marketing metrics and KPIs to identify areas for improvement and optimization.
- Recommend and implement new tools, technologies, and strategies to enhance the effectiveness of recruitment marketing efforts.

**Skills & Experience**:

- Previous experience in HR, Recruitment, Marketing, Communications, or related field.
- Proven experience in recruitment marketing, employer branding, or related roles.
- Strong knowledge of marketing campaigns and marketing tools.
- Experience working with Applicant Tracking Systems (ATS) or Customer Relationship Management (CRM) software.
- Proficiency in using recruitment marketing platforms, social media channels, and analytics tools.
- Excellent communication skills, with the ability to craft compelling messages and content for diverse audiences.
- Creative thinker with a passion for innovation and continuous improvement.
- Ability to work collaboratively in a fast-paced, dynamic environment.

**What you’ll get in return**:
AMS offers you career opportunities in every direction you want to explore. We want to help you achieve whatever it is you aspire to - and we’ll give you the flexibility to allow you to give just as much attention to what’s important to you outside of work.
- Full training and support
- Stretching, challenging work
- A vibrant, diverse, and collaborative culture
- Flexible working - home/hybrid/in-office working available
- A competitive reward and benefits package
- The opportunity to embark on a recruitment career with one of the world’s leading recruitment companies
- Employee Resource Groups, including LGBTQ+ Allies, Hispanic, Veterans, Black Employee Network, Women's groups, and more
- At AMS, different is not just good, it’s valuable. As a global organization, we recognize the value of different perspectives and experiences in prompting innovation, sparking creativity, and solving problems. As an equal employment opportunity organization, we do not discriminate against any employee or applicant for employment based on race, Aboriginal peoples, members of visible minorities, sex, age, national origin, religion, sexual orientation, gender identity, persons with disabilities and all other categories protected by law._



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