Public Relations and Communications Specialist

*COVER LETTER REQUIRED TO BE CONSIDERED FOR THIS POSITION, WE ARE ONLY CONSIDERING CANDIDATES BASED IN GREATER VANCOUVER AREA OR WILLING TO RELOCATE

**Responsibilities Include**:
**Public Relations**
- Plan and execute PR/Communications accounts in a variety of industries
- This role will be client facing; strong written and oral communications is critical
- Research editorial opportunities for clients, as well as stats and evidence to support press releases and pitch ideas, articles related to key client topics, reporter bios and publication background, etc.
- Daily media monitoring for news and trends pertinent to specific clients’ businesses
- Compile media lists and editorial calendars
- Create media brief documents with detailed and insightful notes to prepare clients for interview appointments
- Write relevant and compelling press releases, byline articles and media pitches that include a strong hook
- Brainstorm and devise news angles and campaign ideas to grab media interest
- Step-up to daily tasks of the day and look beyond key responsibilities to establish new skills
- Design comprehensive media reports demonstrating Magnolia gathered integrated communications results
- Effectively develop client and media relationships to support the success of Magnolia’s PR accounts

**Social Media & Community Management**
- Plan and execute client social media accounts
- Work on content creation and help manage the social media channels of the company
- Work on goal settings for social media, including growth, reach, engagement, lead & conversion and monitoring progress
- Help to create and implement a dynamic social media strategy for Magnolia and our clients
- Help build content on media platforms (Twitter, Facebook, LinkedIn, YouTube, Instagram, Blogs) to reach these goals and develop the clients’ and Magnolia’s brand
- Monitor the activity on social media platforms
- Social media reporting

**Content Creation & Copywriting**
- Support with proofing and quality assurance on content development
- Support in the creation of content strategies for a variety of client accounts

**Requirements**:

- Bachelor’s degree or similar level certificate related to journalism, marketing, public relations and communications desired
- Minimum 3-5 years’ experience in public relations/social media preferred; prior experience working in an agency is an asset
- Keen interest and working experience in high technology, finance industry are assets
- Creative, analytical and personable skills
- Experience in writing press releases, designing presentations through PowerPoint and creating clean, concise documents in Microsoft word is useful
- Experience managing social media accounts, including drafting content, posting, engaging with audiences and reporting
- Experience using social media management platforms such as Hootsuite and Sprout Social
- Detailed eye in proofing and editing documents
- Strong oral and written communications skills
- Strong organizational, time management and leadership skills
- Keen interest in keeping up with current events and business issues an asset
- Knowledge of media databases and proficiency are an asset
- Knowledge of digital marketing software an asset

**Job Types**: Full-time, Permanent

**Benefits**:

- Dental care
- Extended health care
- Paid time off
- Profit sharing
- Vision care
- Wellness program
- Work from home

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus pay
- Commission pay

COVID-19 considerations:
Magnolia has arranged for a flexible work schedule to accommodate the team’s needs, while following the guidance of the government and health officials on re-opening the office and returning to working at the office safely.

Ability to commute/relocate:

- Vancouver, BC: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- public relations: 3 years (preferred)

Work Location: In person