Marketing Specialist

3 days ago

Kitchener, Canada Acapulco Pools Full time

Overview:
**Responsibilities**:

- Develop and implement marketing campaigns to promote products or services
- Collaborate with the sales team to create compelling promotional materials
- Conduct market research to identify trends and opportunities
- Manage social media accounts and engage with followers
- Create and optimize content for SEO purposes
- Assist in product management and launch activities
- Utilize Adobe Creative Suite for design projects
- Maintain and update company website using WordPress
- Support e-commerce initiatives and online advertising efforts
- Creating all marketing materials for the company including but not limited to documents, brochures, proposals, advertisements, newsletters, technical data sheets and presentations.
- Social Media Content development and management
- Web Content development and management.
- Event planning
- Social committee management
- Find and source advertising and marketing opportunities
- Create copy and write articles
- Supporting other departments with creative materials
- Creating graphics and producing artwork
- Create video content
- Organizing the production of branded items such as stationery and merchandise.
- Assisting team members with day to day marketing tasks and coordinating marketing projects and activities as requested.

**Skills**:

- Proficiency in Adobe Creative Suite for graphic design tasks
- Experience with E-commerce platforms and strategies
- Familiarity with SEO techniques and tools
- Strong research skills to gather market insights
- Understanding of Sales principles and strategies
- Basic knowledge of HTML5 for web content editing
- Familiarity with WordPress for website management
- Experience in Product management is a plus
- Understanding of Advertising concepts and methods

This position offers a great opportunity for growth and development in the field of marketing. If you are a creative individual with a passion for driving business success through innovative marketing strategies, we encourage you to apply.

Pay: $50,000.00-$62,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- RRSP match
- Store discount
- Tuition reimbursement
- Vision care
- Wellness program
- Work from home

Schedule:

- 8 hour shift
- Monday to Friday

**Education**:

- AEC / DEP or Skilled Trade Certificate (preferred)

Work Location: In person

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