Marketing Content Creator

5 days ago

Woodstock, Canada Main St. Group Inc. Full time

Main Street delivers impactful brand stories through design, displays, promotional, print, packaging, and fulfillment. We create in-store marketing pieces for our clients in the Wine & Spirits, Food & Beverage, and Health & Beauty industries. Our team has a passion for the success of our client’s brand. It’s in our DNA.

**Key Responsibilities**

**Content Creation & Copywriting**
- Write compelling copy for blogs, project spotlights, case studies, and website content
- Create engaging long-form content that drives brand awareness and lead generation
- Collaborate with in-house design team and photographers to create compelling visual content
- Develop and execute Google Ads campaigns with effective ad copy and targeting
- Write compelling headlines and call-to-action copy that drive conversions
- Develop and maintain comprehensive marketing calendar to ensure consistent content delivery

**Website Management & SEO**
- Upload and publish blog posts, project spotlights, and case studies to company website
- Optimize all web content for SEO while maintaining readability and engagement
- Conduct keyword research and implement SEO strategies
- Ensure all web content is optimized for search engines and user engagement

**Creative Design & Copywriting Support**
- Produce graphics, layouts, and visual content for digital and print materials
- Write copy for marketing materials, brochures, and promotional content
- Support design team with copywriting for client proposals and presentations
- Maintain brand consistency across all written materials

**Required Qualifications**
- 2-3 years of experience in digital marketing, content creation, and copywriting
- Proficiency in graphic design software (Adobe Creative Suite, Canva, etc.)
- Strong understanding of SEO best practices and web content management
- Excellent written and verbal communication skills with keen attention to grammar and style

**Preferred Qualifications**
- Experience in B2B marketing and copywriting, particularly in manufacturing or retail sectors
- Knowledge of beverage industry trends and retail marketing
- Photography and video editing skills
- Experience with marketing automation tools
- Understanding of conversion-focused copywriting techniques

**What We Offer**
- Competitive salary commensurate with experience - $55K to $75K
- Collaborative work environment with creative freedom
- Opportunity to work with leading beverage brands and develop diverse copywriting skills
- Professional development opportunities

Pay: $55,000.00-$75,000.00 per year

Work Location: In person

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