Future Student Advisor

EXISTING CNC CUPE Employees:
Employment Status Full Time Employment Type Leave Replacement Job Summary

Reporting to the Manager of Student Recruitment Services, the Future Student Advisor represents and promotes CNC and its programs, services, awards and financial aid. The Future Student Advisor is a member of a highly motivated, professional recruitment team that is involved in recruitment planning, strategic development, and the implementation of approved activities in order to contribute to CNC’s enrolment goals.

Specific Duties
- Planning_
- Participates in the development of an annual recruitment plan that is designed to accomplish the goals established in the College Strategic Plan and Strategic Enrolment Management (SEM) Plan.
- Writes reports to identify trends, accomplishments, lessons learned and to make recommendations on future recruitment activities.
- Prepares yearly comparative analysis reports or other reports as requested.
- Recruitment Initiatives_
- Enhance the visibility of the College and inspire and motivate prospective students to become qualified and enrolled at CNC by promoting the College’s academic programs and services through a variety of platforms including: face-to-face appointments, secondary school visits, campus tours, and college and community events.
- Works closely with College staff, faculty, and administrators to assist applicants in becoming qualified applicants and enrolled at CNC.
- Be aware of and work collaboratively with other Future Student Advisors, student affairs staff, and academic team members to meet institutional enrolment targets and objectives.
- Delivers recruitment presentations in a variety of settings, utilizing a variety of tools and publications, to a range of audience sizes (from individual to small, medium and large groups).
- Develop and maintain relationships with various stakeholders including parents and family members of prospective students, secondary school counsellors, teachers and staff, as well as valued community and industry partners.
- Coordinate CNC faculty classroom visits to secondary schools.
- Represents the College at external and internal events including Open Houses, career fairs, program discovery, Student for a Day, education seminars, and secondary school parent advisory groups.
- Coordinates and attends secondary school visits.
- Based on recruitment plans and goals, travels with the Post-Secondary British Columbia (PSBC) representatives and represents the College on the committee.
- Provides prospective students with information on skills requirements and make recommendations for appropriate assessments, career exploration, and possible job visitations.
- Coordinates recruitment activities with employment and transition agencies and other organizations throughout the community.
- Work with admission staff to share knowledge of the recruitment process to support student enrolment outcomes.
- Participates in SEM committee work as assigned.
- Research and Analysis_
- Generate and maintain statistics and track admission and registration activity in order to measure recruitment outcomes
- Update, monitor, and track prospective student data, using that information to maintain consistent connection with prospective students and guide them through to acceptance.
- Monitors changes to competitors’ programs and promotional materials to ensure competitiveness of college programs.
- Marketing and Communication_
- Assist in the production of social media marketing materials.
- Plays an active role in the development of recruitment publications and resources.
- Creates and maintains contact lists with secondary school counselors and teachers.
- Assists in developing marketing plans and initiatives regarding student recruitment for different programming areas.
- Works to create integrated communications plans to promote internal and external student events.
- Tours and Events_
- Creates, schedules and conducts campus tours.
- Plans and implements on-campus recruitment events (i.e. Open House and guidance counsellor update meetings).
- Assists in the execution of other college student events (i.e. campus orientation and convocation).
- You will be part of a team actively engaged in contributing to and accomplishing the vision, mission, and goals of the College and in supporting the aspirations and needs of our learners and communities.
- You will promote a positive work atmosphere and communicate in a professional manner that demonstrates mutual respect with students and colleagues.
- Other related duties as assigned by the Manager or designate.

Skills & Qualifications
- Bachelor’s degree (or higher) specializing in

Business, Marketing or relevant field of study.
- 2 years or more directly related experience in student recruitment, admissions, academic advising or related student services department, and/or marketing, communications or related communications services department.
- Familiarity with the secondary and post-sec