Category Manager

**About SNDL**

**About the Role**

We are seeking a highly skilled and experienced Category Manager to join our dynamic team at SNDL in the retail division. As a Category Manager, you will be responsible for developing and implementing strategic plans to drive sales, maximize profitability, and enhance the overall customer experience within specific product categories. You will collaborate with suppliers, internal stakeholders, and cross-functional teams to ensure the success of our retail operations. This is an exciting opportunity to contribute to the growth and success of a rapidly evolving industry.

**Responsibilities**

Category Strategy Development:

- Develop and execute comprehensive category strategies aligned with overall business objectives, market trends, and consumer insights.

Product Assortment:

- Identify and evaluate new product opportunities and make data-driven decisions regarding product assortment, ensuring optimal product mix and variety to meet customer demands.

Supplier Management:

- Establish and maintain strong relationships with suppliers.

Competitive Analysis:

- Monitor market trends, analyze competitors' offerings, pricing, and promotional activities to identify opportunities and provide recommendations for maintaining a competitive edge.

Sales and Margin Optimization:

- Analyze sales data, pricing, and promotional effectiveness to maximize sales and profitability within assigned categories.

Inventory Management:

- Collaborate with inventory planning and logistics teams to optimize inventory levels, minimize stock outs, and reduce excess inventory through accurate demand forecasting and replenishment strategies.

Marketing Collaboration:

- Collaborate with marketing teams to develop effective marketing campaigns, promotions, and loyalty programs to drive category sales and increase customer engagement.
- Compliance and Regulatory Knowledge: Stay informed about industry regulations and ensure adherence to all applicable laws, regulations, and company policies pertaining to the sale of cannabis products.

Cross-functional Collaboration:

- Collaborate with cross-functional teams including operations, finance, and legal to ensure seamless execution of category plans and initiatives.

**Qualifications**
- Strong analytical and problem-solving skills, with the ability to leverage data to drive category performance and make informed decisions.
- Proven experience as a Category Manager or similar role in the retail industry.
- Knowledge of the Canadian retail cannabis market, including product trends, regulations, and competitive landscape considered an asset.
- Excellent negotiation and supplier management skills.
- Ability to collaborate and communicate effectively with internal stakeholders and external suppliers.
- Strong organizational and project management abilities, with the capacity to handle multiple priorities and meet deadlines.
- Proficiency in using analytical tools such as Excel, PowerBI, or other data visualization software.
- Passion for the cannabis industry and staying up-to-date with industry developments.
- Degree/Diploma/Certificate in Business Administration, Marketing, or a related field is considered an asset.

If you are a strategic thinker with a deep understanding of the Canadian retail cannabis market and possess the skills and qualifications mentioned above, we invite you to join our team as a Category Manager. Together, we can shape the future of the retail cannabis industry and provide customers with exceptional product offerings and experiences.

**Job Types**: Full-time, Permanent

**Benefits**:

- Dental care
- Employee assistance program
- Extended health care
- On-site parking
- Paid time off
- Store discount
- Vision care
- Wellness program

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Edmonton, AB: reliably commute or plan to relocate before starting work (preferred)

Application question(s):

- Do you have a Bachelor Degree in Administration, Marketing or a related field?
- Do you have a previous experience as a Category Manager or similar role in the retail industry?

Work Location: In person