Director, Marketing

Your opportunity
By joining the Kardium team, you can help make a difference in the lives of millions around the world. We have developed a ground-breaking medical device for the diagnosis and treatment of the most common heart rhythm disorder, atrial fibrillation - which can cause stroke, heart failure, and other heart-related complications.
Kardium’s mission is to deliver the best treatment for atrial fibrillation. To achieve this, we have developed The Globe® Pulsed Field System - we have a fantastic technical team that has developed a product with strong, unique, and customer-valued differentiators versus other solutions on the market. We have built connections with key opinion leaders who are already using the Globe System and are helping to tell our story.
We have now completed our pivotal clinical study and our focus is on regulatory approvals and commercial launch. This is an exciting and significant milestone in our journey to bring this ground-breaking technology to patients.
The Director of Marketing will be responsible for developing and executing marketing strategies to successfully launch and promote Kardium and our pulsed field catheter ablation system. This role requires a strategic and creative thinker with a strong background in marketing and a passion for driving commercial success.
Please note, this opportunity is a hybrid work arrangement, located in Burnaby, BC.
Meaningful work you will be a part of
**Your responsibilities will include**:

- Develop and implement a comprehensive marketing plan for the commercial launch of the pulsed field catheter ablation system.
- Create compelling marketing materials, including brochures, presentations, and digital content.
- Lead market research and analysis to identify target audiences, market trends, and competitive landscape.
- Collaborate with cross-functional teams, including sales, product management, engineering, and regulatory, to ensure alignment and successful product launch.
- Manage and execute marketing campaigns across various channels, including digital, print, and events.
- Monitor and analyze the performance of marketing initiatives and adjust strategies as needed.
- Build and maintain relationships with key opinion leaders, industry partners, and stakeholders.
- Stay current with industry trends and advancements in electrophysiology and pulsed field ablation technology to inform marketing strategies.

What you bring to the team
Our Kardium team is smart, creative, and passionate about creating cutting-edge medical devices to help improve people’s lives. We work within a collaborative environment based on trust and respect. And we understand that only by working together can we solve the unsolvable.
You will be successful in this role because you possess these attributes:

- Bachelor’s degree in Science, Engineering, Marketing, Business, or a related field.
- Minimum of 7 years of experience in marketing, preferably in medical devices or life sciences.
- Proven track record of successfully leading commercial product launches.
- Excellent communication and presentation skills.
- Ability to think strategically and execute tactically.
- Strong leadership and team management skills.
- Ability to travel at least 25%.

Compensation
As a permanent employee, you will also participate in Kardium’s stock option plan.
- $145,000-195,000 (CAD Annually)

Your Benefits & Well-being
The total cash we’ve listed for this position includes a base salary, plus a contribution to a Registered Retirement Savings plans (RRSP) to help support your financial goals.
Comprehensive medical & dental coverage for all permanent employees - effective as of Day 1, with no waiting period.
Work-day flexibility - additionally, we provide 3 personal days per year.
Support for you (and your dependents) overall well-being.
Family building - we provide top up for both maternity leave & adoptive leave. Employees can also enroll in benefit coverage for fertility drug treatment.
Career progression and learning support.
Professional membership support.
Life at Kardium
What makes us a great place to work?
Our Purpose Our People Our Culture
Patient firstBrilliantExcellence
InnovationAchievers Communication
Quality TrustDecision making
We collaborate with Employee Resource Groups (ERGs), as volunteer-led groups who share a common dimension of diversity and come together to provide support, education, and other opportunities across Kardium. Examples of our ERGs include Women ERG, Pride ERG, Race Ethnicity & Cultural Heritage (REACH) ERG, Truth & Reconciliation ERG, Persian Community ERG, Chinese ERG, Barangay Kardium (Filipino) ERG, and Irish ERG.
And our employees think we are great too - check out Glassdoor to learn more