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Marketing Demand Generation Coordinator

2 weeks ago

Montréal, Canada Altasciences Full time

**Your New Company**

At Altasciences we all move in unison to assist and work in the discovery, development, and manufacturing of new drug therapies to get them faster to people who need them. Â No matter your role, we all play an important part and you will have a significant impact on the health and well-being of people across the globe. By living our values of Employee Development, Customer Focus, Quality and Excellence, Respect and Integrity, we look to foster a passionate and collaborative work environment and we are looking for talented and enthusiastic people, like you, to join our growing team Whether you're a recent college graduate or seeking your next career opportunity, it's time to discover your future at Altasciences.

We are better together and together We Are Altasciences.

**About The Role**

The Marketing Demand Generation Coordinator will be responsible for supporting the demand generation initiatives to generate new business, execute customer and partner marketing campaigns, drive business growth and support the overall marketing strategy. This role will focus on optimizing campaigns, managing lead processes, and leveraging tools like **Salesforce**and **Excel**to measure and report on campaign performance and qualify all the marketing leads. Â

**What You'll Do Here**

  • Maintain and optimize lead management processes within **Salesforce**, ensuring accurate tracking and routing of leads.
  • Collaborate with marketing to define and refine lead scoring and qualification criteria.
  • Coordinate demand generation projects, ensuring all tasks are executed on time and within scope.
  • Use **Excel**to analyze campaign performance data, create reports, and identify areas for improvement.
  • Monitor and report on KPIs such as lead creation, conversion rates, and influenced opportunities.
  • Assist with the creation and maintenance of campaign tracking and campaign hierarchy in Salesforce.
  • Coordinate with external vendors and internal stakeholders to ensure timely campaign execution.
  • Maintain marketing databases and lists, ensuring data integrity and segmentation accuracy.
  • Identify opportunities to optimize processes, streamline workflows, and implement best practices to enhance the efficiency and effectiveness of demand generation campaigns.
  • Perform other tasks as assigned by management.

**What You'll Need to Succeed**

  • Bachelor's degree in Marketing, Business, or a related field.
  • 1'“3 years of experience in demand generation, digital marketing, or marketing operations.
  • Hands-on experience with Salesforce CRM; Google Ads, Google Analytics, Salesforce, Marketing Cloud Account Engagement (formerly Pardot), LinkedIn Ads
  • Strong computer literacy (namely Outlook, PowerPoint, Excel, SharePoint, and Drupal).
  • Strong proficiency in Microsoft Excel (e.g., pivot tables, vlookups, formulas).
  • Analytical mindset with the ability to interpret data and translate it into actionable insights.
  • Bilingualism (French and English / written and spoken)
  • Detail-oriented mindset with a focus on accuracy and quality in execution.
  • Ability to collaborate effectively with cross-functional teams
  • Manage multiple priorities effectively to meet deadlines in a fast-paced environment.
  • Proactive attitude, resourcefulness, and a willingness to take on new challenges.
  • Thrives on being creative and bringing ideas to fruition.
  • Enjoys collaborating and helping others.
  • Is highly organized and autonomous, thus can work on multiple projects simultaneously.
  • Highly adaptable, can go with the flow of evolving priorities
  • Always has a plan, solution-oriented, proactive and resourceful.
  • Strong project management skills.
  • Excellent organizational and interpersonal skills.
  • Strong communication skills.
  • CRO or Pharma industry experience will be considered an asset

Altasciences strives to provide a French work environment for its employees in Quebec. Altasciences has taken all reasonable steps to avoid imposing the above language requirement other than French. This requirement is essential for the position of Employee Experience Consultant for, but not limited to, the following reason(s):

  • The employee frequently communicates with Altasciences employees across Canada and the United States. As such, English is the primary language used to correspond between offices.
  • The employee frequently communicates with English-only customers outside the province of Quebec.

**What We Offer**

Altasciences offers a wide variety of benefits to help our employees live healthy and fulfilling lives both at and outside of work.

**Altasciences' Benefits Package Includes**

  • Health/Dental/Vision Insurance Plans
  • 401(k)/RRSP with Employer Match
  • Paid Vacation and Holidays
  • Paid Sick and Bereavement Leave
  • Employee Assistance & Telehealth Programs

**Altasciences' Incentive Programs Include**

  • Training & Development Programs
  • Employee Referral Bonus Program
  • Annual Performance ReviewÂ

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