Marketing Director
4 days ago
**Company Description**
Bite Brands Ltd. is an innovative hospitality company. We initiated the expansion of Dave's Hot Chicken into the Canadian market and have since expanded our portfolio with the creation of Forest Hill Farmhouse.
**Role Description**
This is a full-time hybrid role for a Marketing Director. The Marketing Director will be responsible for overseeing marketing management, market planning, and market research, ensuring that our brand's message and reach are effectively developed and executed. This role involves leading marketing campaigns, managing the marketing budget, and collaborating with sales teams to drive business growth. The position is located in Toronto, ON, with the flexibility for some remote work.
**Responsibilities**:
- Responsible for overseeing all Brand Marketing, Strategy, Planning, and execution
- Lead regional and local store marketing across both traditional and digital marketing channels
- Lead sponsorships, PR, creative direction, marketing technology rollout, franchise development marketing, non-traditional brand partnerships, and menu innovation
- Strategy development and execution of experiential marketing promotions, grand opening events, and brand awareness campaigns
- Data analysis and reporting
**Qualifications**
- 5+ years of experience as a well-rounded Marketing Professional
- Proficiency in Marketing Management and Marketing
- Strong skills in Market Planning and Market Research
- Experience with Sales and sales strategy development
- Excellent leadership and team management abilities
- Exceptional written and verbal communication skills
- Bachelor's degree in Marketing, Business Administration, or related field
- Experience in the hospitality and entertainment sector is a plus
Pay: $80,000.00-$100,000.00 per year
Work Location: In person
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