Marketing Lead

1 week ago

Innisfail, Canada Field & Forge Brewing Co Full time

**Job description**:
Field and Forge Brewing Co., is currently looking for a Marketing Lead, to help with our growing businesses and brands based in Innisfail, AB. This is a unique opportunity for talented professional looking to collaborate with an enthusiastic team to build and grow our businesses.

Position Scope

This role is responsible for leading marketing efforts to support our Business Development Manager and Restaurant Leadership with the development and implementation of the marketing and communications strategies promoting Field & Forge Brewing & Gastropub and its complimentary brands.

This job is located in Innisfail Alberta, with some provincial travel required.

Administrative Responsibilities:

- Foster strong and positive communication between all external and internal customers and stakeholders.
- Ownership of Microsoft Teams channels marketing and design. Ensuring that the appropriate images and tools are prepared for different teams within the business.
- Management of the online portal, label artwork uploading and review process with printing partners.
- Manage Wix suite effectively and accurately accross all sites.

Brand Management:

- Social Media management for all brands accross all platforms.
- Maintenance of company logo usage in addition to company newsletters.
- Design requirements for the Brewery and Restaurant - logos, packaging, menu/table side and retail tools.
- Drive the creative process for company social media campaigns, website development and events.
- Assist with planning and executing events both off and on site, including managing ticket sales and promotion.
- Provide feedback to Management on social media response to campaigns and events (ie: number of guests attending Facebook event)
- Respond to customer inquiries from social media - answering where possible and directing inquiries to the appropriate teams when necessary.
- Management of information and reviews from secondary platforms, google, trip adviser, reddit etc.

Key Role Qualifications & Experience Required:

- University degree, diploma or combination of education and experience
- 5-10 years related work experience
- Marketing and packaging design experience considered an asset
- Self-directed, proactive, resilient individual with an eagerness to excel and is accustomed to a fast-paced environment

Key Competencies
- Excellent interpersonal skills
- Detail-oriented and thrives in a fast-paced environment
- Time management skills
- Attention to detail
- Effective organizational skills
- Excellent communication skills both verbal and written
- Ability to multi-task and execute a wide range of details and tasks quickly and effectively
- Good judgement/problem solving ability along with strong customer service and relationship building skills
- Able to work independently and as a member of a team
- Ability to maintain records and keep track of all areas of responsibility
- Must be team-oriented, as a key player in the successful running of the office's operations

Application Details

If you would like to be a part of our growing and dynamic team of professionals that take pride in their work and strive to be the best in the industry, then we encourage you to send us your cover letter, resume and a recent work/project portfolio.

Schedule:

- Monday to Friday
- Weekends & Evenings as needed

Work Location: In person

Pay: $60,000.00-$85,000.00 per year

**Benefits**:

- Dental care
- Extended health care

Work Location: In person

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