Ecommerce Content Specialist

6 days ago

Laval, Canada Sports Experts Full time

**What you’ll do**

**Responsibilities**
- Create and coordinate content to be integrated on the eCommerce platform
- Based on marketing priorities, act as an expert to guide the go-to-market strategy on the eCommerce platform
- Write various types of content for eCommerce; ensure the quality of both French and English content
- Coordinate and supervise task creation for the studio and ensure the timely delivery of visuals to the eCommerce team
- Serve as an intermediary between the eCommerce team, the marketing team and the studio
- Guide and ensure the transmission of complete briefs to the graphic designers
- Actively participate in the continuous improvement of the platform and the implementation of best practices
- Manage projects in a structured and organized manner
- Supervise and ensure quality control of content before going live
- Write and optimize brand pages, ensuring they are both persuasive and SEO-optimized
- Collaborate with the marketing team to develop content strategies aimed at increasing conversions and improving the user experience
- Stay informed about new eCommerce trends and copywriting practices to propose innovative ideas

**What you bring**
- Bachelor's degree in Communication, Marketing, E-commerce, Public Relations, or a related field
- Minimum of 2-3 years of experience in a similar role
- Bilingualism is essential (both spoken and written); excellent spelling and grammar
- Strong adaptability and receptiveness to change
- Ability to build good relationships across the company
- Motivated and determined to succeed within strict deadlines
- Good ability to prioritize work
- Excellent follow-up skills; ability to multitask
- Previous experience with a CMS is an asset
- Previous experience with Adobe XD is an asset
- Excellent proficiency with the Microsoft Office suite
- Attention to detail
- Ability to work under pressure
- Knowledge of the retail industry environment

**Hybrid**

At Canadian Tire we work flexibility embracing ‘Hybrid’ whereby individuals utilize a combination of working at a CTC campus and or virtually in service of outcomes. Determined by managers, decisions around work location will be made based on business and team needs and grounded in a desire to support individual well-being and personal needs. Our goal is to empower teams and individuals to make the right decisions for them, and we expect that to look different for everyone.

LI-MM2

**About Us**

Part of the Canadian Tire family is Sports Experts. Your Sports Experts Built on more than 50 years tradition on customer focus, Sports Experts is headquartered in Laval, Quebec. Sports Experts is proud to promote a wide selection of sports equipment, clothing and footwear of renowned and exclusive brands. By joining Sports Experts you will appreciate to work with an experienced team that will welcome you. We are the destination to Stay fit. Live well.

**Our Commitment to Diversity, Inclusion and Belonging**

We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better..

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