Digital Paid Advertising Coordinator

2 weeks ago

Saskatoon, Canada LoKnow Full time

**INTRODUCTION**

We’re looking for an independent, analytical, and enthusiastic person to join our team in Toronto, Edmonton, Calgary, Vancouver, Montreal, Saskatoon, Victoria or Winnipeg As a Coordinator - Audience & Optimization, you’ll be the go-to for campaign set-up using industry-leading advertising platforms and LoKnow’s proprietary tech. Reporting to the Supervisor - Audience & Optimization, this is an exciting opportunity to learn and use leading technology in the digital advertising space.

**COMPANY**

LoKnow empowered by Know Company works alongside you, or in the background, to create impactful digital advertising campaigns. We go above and beyond ordinary media buying, with skill, process, and layers of augmenting technology to build and optimize high-performance campaigns. With only top platforms and access to exclusive technology, we create custom campaigns specific to your needs to help you know digital and love advertising.

**Diversity**

**Hybrid Work**

LoKnow uses a hybrid model, where you are able to work from home, the office, or a combination of both. We actively encourage our team to be empowered and autonomous when choosing a work environment conducive to their own individual performance. All employees must be able to travel to a LoKnow office as necessary at their own expense.

**POSITION** **OVERVIEW**

**Responsibilities**
- Sets up, monitors and optimizes paid advertising campaigns using major digital advertising tools, including Google Marketing Platform (DV360, CM360, SA360), Google Ads, and Meta (Facebook/Instagram)
- Books, tracks and adjusts campaign budgets and expenses using project management software
- Analyzes data across multiple platforms to develop campaign strategies and optimizations
- Develops real-time reporting dashboards as well as status updates based on client requests
- Monitors new industry trends and integrates them with our services
- Works with remote teams across Canada
- Required Core Skills_
- A keen interest in digital advertising
- Critical thinking with the ability to learn and adapt quickly
- Clear written and verbal communication
- Time management
- Attention to detail

**Qualifications**
- 1-3 years of digital advertising experience
- Demonstrable experience using Google Ads, Meta (Facebook) Business Manager and/or programmatic tools like a Demand Side Platform (DSP)
- A degree, diploma, or certificate in marketing or digital advertising
- Experience with project management software an asset

**What We Offer**
- Compensation ranging from $41,000 - $45,000
- Employee share ownership plan opportunities
- Access to the company profit sharing program
- Access to company matching RRSP after one year
- Unlimited Vacation (up to 4 weeks at a time)
- Work from Anywhere (up to 4 weeks at a time)
- Access to our excellent health and dental plan
- Flexible work environment

**TO APPLY**

Pay: $41,000.00-$45,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- Employee assistance program
- Extended health care
- Flexible schedule
- Paid time off
- Profit sharing
- RRSP match
- Work from home

Schedule:

- Monday to Friday

Work Location: Remote

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