Social Media

Located in Montreal, Quebec, the Canadian company Groupe Marcelle is a leader in the cosmetics industry. With the highest standards of quality and excellence, Groupe Marcelle develops, manufactures, and distributes care and makeup products and accessories with a portfolio of four brands: Marcelle, Watier, Annabelle and CW Beggs and Sons.
At Groupe Marcelle we believe in an environment where passion can be expressed, creative minds lead to exceptional innovation, audacity and focus are a pillar of great success and acts of empowerment, collaboration and humanity are widely encouraged. Because our purpose is to “Cultivate beauty in the world”, we strive to care for you, people and the environment. We are looking for professionals who will exemplify these values and bring energy and commitment to results.
Join a company with more than 300 employees in the cosmetics field and play a key role in the organization.
Groupe Marcelle is currently looking for a Social Media & Content Coordinator for a permanent full-time position.
Reporting to the Senior Manager, Communications & Public Relations, the Social Media & Content Coordinator will support and assist the Social Media Specialist in the development and execution of the communication and social media strategy for Groupe Marcelle’s various brands: Watier, Marcelle, Annabelle, and CW Beggs and Sons, across all platforms (Instagram, Facebook, TikTok, and LinkedIn).
WORK ENVIRONMENT
- Workplace: 5600, Côte-de-Liesse Road, Montreal, Quebec in hybrid mode (minimum three (3) days a week in the office).
- Growing company.
- A dynamic team of professionals.
- Benefits: Competitive base salary and generous benefits package (including flexible hours, medical and dental insurance, health savings account, pension plan, telemedicine, employee assistance program, bonus, and holiday vacation).
- Employee discounts on all Marcelle Group products.

YOUR RESPONSIBILITIES WILL BE
- Content Creation: Collaborate with the team to create engaging and relevant content, including images, videos, and visuals tailored to each brand. Create Reels, TikToks, and other relevant videos.
- Calendar Management: Assist in planning and managing editorial calendars, ensuring publishing deadlines are met. Schedule, monitor, and organize posts using a social media management platform.
- Account Support: Assist the Social Media Strategist in the daily management of social accounts, including posting, comment monitoring, and community engagement.
- Community Development & UGC Support: Continually build relationships with engaged consumers and influencers on our platforms and encourage UGC creation. Research potential partners, send products and gift packages, and coordinate content creation in exchange for services.
- Competitive Monitoring: Conduct regular industry and competitor monitoring to stay updated on trends in the beauty/cosmetic sector.
- Performance Analysis: Assist in data collection and analysis of social media performance to help identify opportunities for improvement.
- Internal Collaboration: Work closely with the team to ensure campaign delivery. Support communication efforts with marketing, creative, and sales teams to ensure message and campaign consistency.

WE WOULD LIKE TO MEET YOU IF YOU HAVE
- A bachelor's degree in Marketing, Public Relations, or Communications;
- Excellent knowledge of Microsoft Suite, especially Excel and PowerPoint;
- Proficiency in Canva, CapCut, and/or other editing software;
- Comfortable in front of the camera and willing to participate in content creation (an asset);
- Strong knowledge of the cosmetics industry, retailers, and distribution networks (an asset);
- Awareness of media trends;
- Ease with social media platforms (Instagram, Facebook, TikTok, Pinterest);
- Content creation skills with an eye for aesthetics and trends.

AND IF YOU ARE
- Bilingual in French and English, both spoken and written;
- Detail-oriented with excellent organizational skills;
- Autonomous and proactive;
- Able to manage multiple priorities simultaneously.

The task and responsibilities listed above are summaries and indicatives.
TO APPLY
DIVERSITY AND INCLUSION
Groupe Marcelle wants to offer equal employment opportunities to all. It invites women, members of visible and ethnic minorities, Aboriginals, and persons with disabilities to apply. Groupe Marcelle is also committed to pursuing the integration of diversity and making it a source of enrichment and pride for all its employees.
The use of the masculine gender in this document refers to both men and women.