Product Marketing Manager
4 days ago
Company Description
Assent is the supply chain sustainability management solution for the world’s most responsible, sustainability-focused complex manufacturers. The #1 business risk for complex manufacturers is hidden. Most supply chains were never built with sustainability in mind, and most manufacturers do not have deep visibility into their supply chain risks while outsourcing the majority of their production. Shaped by regulatory experts, customers and suppliers, Assent is the foundation manufacturers need for cross-enterprise sustainability. At Assent, your work will help bring transparency, sustainability, and fairness to the global community.
We’re one of the fastest-growing technology companies - from $5 million to $50 million ARR in under five years As the global leader in supply chain sustainability management, we provide transparency into the supply chains of some of the world's largest and most successful companies, including 75 percent of Fortune 500 companies. In our most recent funding round, we raised $350 Million USD in funding led by Vista Equity Partners. This funding will allow us to continue to scale with purpose, and add exceptional talent to our already remarkable team. Assent is the first North American software company to achieve both B Corporation Certification and Advanced Status with United Nations Global Compact. This reflects our deep commitment to embed sustainability not only across our organization, but as part of how we drive positive impacts for our communities and the customers we serve.
**Job Description**:
Reporting to the Director, Product Marketing, we need your help to position, market, and launch solutions that address big issues like supply chain sustainability, corporate social responsibility, and product regulatory compliance. We’re growing fast and this is a great opportunity to make an impact, both at Assent and with the thousands of suppliers and customers that rely on us to help keep their products safe, sustainable and compliant.
Key Responsibilities include:
- Working in concert with the Director of Product Marketing, develops and executes strategies that exceed the revenue goals assigned to your respective products
- Uses customer, market and competitive intelligence to establish and carry out go to market plans across a 12 month period for a focused product area that is informed by personas and the buyer’s journey
- Holds a thorough understanding of a complex product and regulatory space and have the ability to confidently communicate our product’s benefits to a wider audience through content, presentations and in-person discussions
- Develops a range of sales enablement materials including tools, assets and content to supplement go to market plans
- Work closely with the Product Management team to maintain a detailed awareness of Assent’s product roadmap in order to communicate its value to company stakeholders
- Creates, delivers, and project manages plans for product launches pre-determined by Assent’s launch framework
- Partners with Assent’s enablement teams to develop and execute enablement strategies that includes extensive training on new and existing products
- Establish strong cross-team relationships with the wider marketing team to drive messaging, guide the creation of winning campaigns and collateral, and provide support for events and webinars
**Qualifications**:
- Level of education equivalent to degree/diploma in a related discipline such as Business or Marketing
- 5 years related work experience in a Product Marketing role or a combination of B2B software marketing, sales engineering or product management experience
- Experience with B2B SaaS marketing at the enterprise level
- Project management experience in a cross functional environment
- Comfortable running multiple projects from brief level through to completion
- Self-starter, independent, creative with ownership mentality
- Ability to deliver results quickly with an eye for detail and a bias to action
- Experience in crafting differentiated positioning and messaging statements supported by proof and evidence
- Experience with marketing automation tools and CRM
- Excellent oral and written communication skills in English; additional fluency in other languages will be considered assets.
Additional Information
At Assent, we are uniquely positioned to make meaningful, impactful changes in the world around us. If you believe in doing work that matters, we want you to join our team.
**Life at Assent**
- Wellness: We believe that you and your family’s well being is important. As a result, we offer vacation time that increases with tenure, comprehensive benefits packages (details vary by country), life leave days and more.
- Financial Benefits: It’s not all about the money - well, it’s a little about the money. We understand that financial health is important and we offer a competitive base salary, a corporate bonus program, retirement savings options an
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