Social Media Creative Specialist

2 weeks ago

Toronto, Canada Toronto Blue Jays Full time

Are you a graphic design guru? Motion graphic maestro? Master meme maker? Professional pun generator?

An All-Star TikTok creator? If so, the Toronto Blue Jays are looking for YOU

Working closely with the Social Media and Content Teams as part of the greater Marketing department, our Social Media Creative Specialist role provides a chance for you to bring your creativity to the Toronto Blue Jays social channels through memes, short-video edits, graphic creation and more.

Experience creating social content on Meta Platforms, Reels, TikTok, Shorts, and X is required. A strong handle of spelling, grammar, punctuation and attention to detail is vital. Knowledge of the Adobe Creative Cloud - notably Premiere, Photoshop and After Effects is mandatory.

Fluency in Spanish is a plus. Though not a primary function, experience shooting photo and video on a digital camera is also beneficial. Relevant sports experience is preferred.

Please note: This is a 12 month contract

**Responsibilities**:

- Help to create, organize and share content across Blue Jays social media platforms
- Assist with live social media coverage for both home and away games through graphic creation, meme generation and efficient video edits
- Help identify and create short form social content
- Request, cut and archive Toronto Blue Jays GIFs and maintain the clubs GIPHY account
- Track the latest trends and popular content across social platforms, and regularly share updates with the social media team.
- Collaborate with other social and content team members and Major League Baseball’s Live Content Creators
- Assist in archiving team’s social media content
- Help track performance of Blue Jays social media campaigns through post-tagging when necessary
- Assist in responding to fan questions and inquiries via social media where required
- Write entertaining, accurate social media copy where needed while maintaining a unified brand voice
- Contribute innovative ideas for new projects and social media campaigns
- Capture in-stadium social content on theme days when needed
- Other duties as assigned

**Qualifications**:

- Minimum 2-3 years of experience in social media content creation
- Strong graphic design and motion graphic creation skills
- Understanding of Adobe Creative Suite (Photoshop, Lightroom, Premiere, After Effects, etc.).
- Ability to make quick video edits and caption videos
- Strong copywriting and copy-editing skills
- Strong proficiency in identifying and creating new-media social content for real-time consumption (memes, GIFs etc.)
- Ability to understand historical, current, and future trends across the social media space
- Must be able to adapt and innovate in creating content when new platforms or content formats are introduced
- Must possess good working knowledge about the game of baseball and the Blue Jays
- Ability to work flexible hours including nights, weekends, and holidays
- Ability to collaborate and work independently successfully
- Strong organizational skills are a must
- Impeccable time management skills with the ability to multitask in a fast-paced environment
- Detail-oriented approach with the ability to work under pressure to meet deadlines
- Overcomes challenges constructively and adjusts effectively to shifting priorities

**What We Offer**
- Commitment to our team - we want you to succeed
- Ongoing, hands-on training to help you enhance your skills.
- Excellent employee discount to use towards Blue Jays gear.
- A unique employment experience working for the only MLB team in Canada.

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