Marketing Manager

1 day ago

Hamilton, Canada Mccrea Marketing Full time

**Job Summary**

**Duties**:

- Develop and implement comprehensive marketing strategies to enhance brand visibility and market penetration.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Manage the marketing budget effectively to ensure optimal allocation of resources.
- Utilize tools such as Google Analytics to measure campaign performance and make data-driven decisions.
- Collaborate with the product management team to align marketing efforts with product launches and updates.
- Create engaging content using Adobe Creative Suite for promotional materials, website updates, and social media posts.
- Maintain the company website using WordPress, ensuring content is current and optimized for search engines (SEO).
- Work closely with sales teams to develop promotional strategies that drive sales growth.

**Experience**:

- Proven experience in a marketing management role or similar position.
- Strong knowledge of digital marketing techniques and tools.
- Experience in budgeting and financial management related to marketing initiatives.
- Proficiency in Adobe Creative Suite for design projects is highly desirable.
- Excellent research skills with the ability to analyze data effectively.
- Strong communication skills, both written and verbal, with an emphasis on collaboration.
- A background in advertising or sales is a plus.

Join our team as we strive to innovate and expand our market presence through effective marketing strategies

Pay: $66,222.00-$70,690.00 per year

Additional pay:

- Bonus pay

**Benefits**:

- Dental care
- Extended health care
- Life insurance
- Paid time off
- RRSP match

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday

Work Location: In person

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