Junior Specialist, B2B Growth, Lead Generation

**About Dreww**

At Dreww, we help businesses build their brand and grow their revenue using social media. We believe great brands have the power to shape culture, but the best ones also have systems in place to drive consistent, sustainable growth. The ability to influence culture while generating revenue reliably is what sets thriving businesses apart, and that’s exactly what we help founders and executives achieve.

We combine a deep understanding of social media platforms with the ability to produce great content that shapes culture and converts. Then we build and execute the growth infrastructure that turns that attention into measurable business results. Our approach is built to adapt to different industries, whether it’s retail, CPG, ecommerce, or B2B and B2C lead generation.

**Our Mission**

To shape culture and influence consumer habits at scale.

**Our Vision**

By December 2029, Dreww aims to generate $1 million in monthly revenue, with offices in both Montreal and New York City, and a team of 80 to 100 ambitious, high-performing employees.

**Our Values**

Values are the behaviours that guide everything we do at Dreww. They are the filters we use for hiring, firing, rewarding, and promoting. They shape how we show up, how we work together, and what we expect from each other every day.
- ** Learning**: We are thirsty and hungry for learning. We are curious. We are constantly leveling up and sharing what we know. We listen to podcasts, take courses, read books, and follow leaders in our field.
- ** Candor**:We say what needs to be said, even when it’s hard. We surface issues early and don’t let them linger. Feedback is direct and constructive, but always respectful.
- ** Wellness**: We prioritize physical and mental well-being so that we can perform at a high level, consistently and sustainably.
- ** Accountability**: We take full accountability for our work and the results that come from it. We honor our commitments without excuses and we do whatever it takes to get the job done.
- ** Excellence**: We aim to be in the top 1% of our field. We hold ourselves to high standards of quality. We don’t accept the status quo or do things halfway. We push ourselves to always do better than the time before.

**Who we are**

We are a team of highly passionate social media specialists, content creators, and growth hackers dedicated to our mission of shaping culture and influencing consumer habits at scale.
- We are current
- We are curious
- We are proud
- We are optimistic
- We are geeky
- We are analytical
- We are imaginative

**Our Culture**

At Dreww, we reject the status quo and are driven by ambition. We are highly motivated individuals eager to make our mark in the world. Dreww is not a corporate 9 to 5. It is a place for those who want more than just a paycheck. What they find here is a demanding, intense and deeply formative environment where you can push your limits and do the best work of your career.

Performance at Dreww is measured by the impact you have in helping us achieve our mission. We evaluate the speed at which you learn, the quality and independence of your work, and your ability to quickly grasp new concepts and execute with confidence and conviction. People who excel with high level direction, take ownership, get things done without being asked and consistently show initiative and proactivity thrive at Dreww.

**Role & Responsibilities**

This is an entry-level position at Dreww for someone who is eager to learn how to drive measurable growth for B2B companies through lead generation. In this role, you will support the development and execution of strategies that help build scalable lead generation systems and improve conversion rates across the entire funnel.

This role is ideal for someone who is naturally business savvy, curious, detail-oriented, and driven to learn. You’ll be given space to grow, real responsibility, and direct feedback to help you get better fast.

As a Junior Specialist, B2B Growth, Lead Generation & CRM, you will support the team in the following areas:

- Assist in building lead generation strategies based on client goals, sales processes, and target audience insights
- Support the setup and maintenance of paid media campaigns across platforms like Meta, LinkedIn, and Google
- Collaborate with the content and creative teams to brief and review assets for ads, landing pages, and outbound campaigns
- Assist in implementing CRM workflows, including lead capture, segmentation, and nurturing flows
- Participate in performance reviews by helping gather data, track KPIs, and contribute insights for optimization
- Document processes, keep systems organized, and support day-to-day campaign execution tasks

**Qualifications**:

- Bachelor’s degree in marketing, business, communications, or a related field
- Up to 1-2 years of relevant experience, including internships or co-op placements, ideally in marketing, growth, or CRM-related work
- Perfectly bilingual in Frenc