Marketing Manager

**Marketing Manager**
**Location**: Office or Hybrid
**Reports to**: Director of Sales and Marketing

**About Us**
WorkerBee.TV is a digital agency helping associations drive digital engagement and generate non-dues revenue. We specialize in creating content strategies that deliver member value and deploying digital media platforms that help associations succeed in the modern landscape.

**Job Overview**
The Marketing Manager will be responsible for leading the development and execution of marketing campaigns, strategies, and initiatives aimed at increasing brand awareness, driving lead generation, and improving audience engagement. This role will work closely with cross-functional teams, including sales and product, to deliver impactful marketing programs that align with business objectives.

**Key Responsibilities**
- Develop and implement comprehensive marketing strategies to increase brand awareness, drive lead generation, and support customer retention.
- Oversee content creation, ensuring high-quality, engaging, and on-brand materials for blogs, website, newsletters, and social media platforms.
- Analyze market trends, customer behaviors, and competitive landscape to identify opportunities for growth and innovation.
- Collaborate with the Director of Sales & Marketing to create marketing campaigns that support product launches, updates, and promotions.
- Manage and track budgets for marketing campaigns, ensuring maximum ROI and cost-effectiveness.
- Lead the design and execution of events, webinars, and trade shows to connect with clients and prospects.
- Work with external agencies and vendors to coordinate and implement marketing projects as needed.
- Monitor and report on the effectiveness of marketing campaigns, using analytics tools to measure KPIs and optimize strategies for better performance.
- Lead and mentor, fostering a collaborative and high-performance culture.

**Qualifications**
- 5-10 years of experience in marketing, with a proven track record of successfully driving marketing campaigns and strategies.
- Strong knowledge of digital marketing tools and platforms (e.g., Google Analytics, HubSpot, Wordpress, Hrefs).
- Creative thinker with strong analytical skills and the ability to make data-driven decisions.
- Excellent communication and project management skills, with the ability to manage multiple projects and deadlines simultaneously.
- Ability to work collaboratively in a fast-paced, dynamic environment.
- Knowledge of graphic design tools such as Canva or Adobe Creative Suite is a plus.

**A Little About You**
- Details matter, you sweat the small stuff
- Relentlessly curious, you’re a lifelong learner
- You love content, if you’re not marketing, you’re consuming something fascinating
- Strong communicator, you love to talk marketing
- Marketer at heart, new trends, tactics, and tools keep you up at night
- Competitive, good enough is rarely good enough
- Empathetic, the teams wins and losses are your wins and losses

**Why Join Us?**

At WorkerBee.TV, we’re passionate about helping associations unlock their potential through digital engagement and innovative revenue strategies. Joining our team means working in a fast-paced, collaborative environment where your ideas are valued, and your efforts directly impact our success.

**Compensation**
- Salary up to $75,000 per year (based on experience, knowledge, and skills).

**Job Perks**
- Comprehensive benefits including dental care, extended health care, and paid time off.
- Work-from-home opportunities
- Free parking
- Full kitchen
- Fun office events

**Ready to Apply?**

Nice You made it to the end. We like you already. Tell us your **marketing success story** In your cover letter, share a campaign or project where you **drove real results**—we want to see your impact in action.
- Check out some of our content at **media.workerbee.tv**:

- Visit our website at **workerbee.tv**

Pay: Up to $75,000.00 per year

**Benefits**:

- Casual dress
- Dental care
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- Vision care

Schedule:

- Monday to Friday

Work Location: In person