Salesforce Marketing Cloud Administrator
5 days ago
**Additional Responsibilities**:
- Salesforce Marketing Cloud Platform Administration. (User Profiles, Platform Management)
- Liaise with content agency of record to build eCRM strategy.
- Work with LG HQ teams to manage governance of the platform and PII data safety checks
PRINCIPLE RESPONSIBILITIES
- As an SFMC Administrator you will bring considerable technical and product expertise to deliver effective solutions for LG Canada Digital marketing team.
- Build end-to-end solutions on the Salesforce Marketing Cloud platform to drive LG Canada’s eCRM strategy.
- Deep understanding, experience, and ability to troubleshoot and resolve, SFMC API or Automation
- Support content agency and digital teams to leverage audience builder and data designer to drive eCRM marketing strategy.
- Work with media agency to integrate GA and salesforce platform to leverage audience modelling data to drive digital paid display & social campaigns.
- In-depth understanding of working with web collect forms and data extension integration.
- Working knowledge and experience with integrating Salesforce CDP, Commerce Cloud, Datorama.
- Implement best practices on the Salesforce Marketing Cloud platform, data structure, API and broader implementation best practices, lead implementation reviews and advise on performance tuning.
- Work with local and HQ teams to monitor and manage data safety check audits for the platform.
KNOWLEDGE, SKILLS AND ABILITIES
- 3+ years of consulting and / or experience participating in at least 2 Marketing Cloud implementations.
- 3+ years of experience in building SQL Queries and database management expertise
- 3+ years of experience with HTML, AMPScript and Server-side JavaScript
- Experience using Agile methodology.
- Experience with other Salesforce Clouds, such as Salesforce CDP, Commerce Cloud, Eloqua, Datorama and Interaction Studio (Evergage) is an asset.
- Experience with technologies such as Node.JS, Vue.JS is an asset
**Additional Relevant Experience**:
- College or University Degree in Marketing or Digital
- Salesforce Certifications: Salesforce Marketing Cloud Developer
- Strong multi-tasking skills, project management, comfortable in a fast changing environment, strong communication skills in written and presentations, detail oriented, Comfortable working
- Comfortable with extensive use of Microsoft Excel and or project management tools.
- Expertise and proven track record of defining digital strategies and implementing them to drive business goals
- Demonstrate a consistent ability to contribute in areas of conceptual and practical business management as well as technical solutions for business
- Excellent communication and interpersonal skills and ability to present to and work with senior leadership
- Expertise in information architecture, user experience, design, development and implementation of Canadian digital channels, ensuring superior customer experience across all channels.
- Project management experience is a plus.
- Salesforce Certifications: Salesforce Marketing Cloud Developer
**Note**: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
The organization offers an attractive compensation package that encompasses a competitive salary and excellent benefits.
**Conditions of Employment**:
**Equal Opportunity Employer**:
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